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How to Ensure Your AMS Reports Include The Right Data

Membersuite

The association staff on the project team care about these functions and features, but most of their co-workers only care about one thing: reports. Reports provide the information you and your colleagues need to better understand your members, customers, and prospects. Teach data users how to create and pull reports.

Report 175
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How Marketers Are Shifting Their Email Tactics in a COVID-19 World

Associations Now

With people stuck in their homes and staying away from retail, marketing departments are avoiding failures by adapting their messages to the times. Email marketing is a fundamental tool for associations and other organizations. A few other good examples can be seen on the site Really Good Emails. via Campaign Monitor).

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Your Guide to Effective [Not Annoying] Marketing Personalization

Higher Logic

Adobe’s recent study about email marketing revealed more about these reactions to personalization. After reading these stats, you might be discouraged and tempted to think that cookie cutter emails are the simpler route. Marketing Automation: Creepy, or Just Good Customer Service? Again, personalization is important.

Marketing 149
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Association Brain Food Weekly: 4.30.21

Reid All About it

McKinley Advisors describes how environmental factors have impacted the performance and priorities of associations in their survey report, Association Viewpoint: Renewal, Reinvention and Responsibility , conducted in February 2021. Integrated Strategies for Marketing New Products ( Chatting with Agnes & Cecilia). Quick hits.

Education 354
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Learn How To Build A Successful Membership Website

Disciple Media

The key benefits we repeatedly hear reported are: Stable, recurring revenue: Predictable income streams provide financial stability and facilitate long-term planning. This allows for more personalized content and marketing strategies. Be prepared to adjust your strategy based on member behavior, feedback, and enrollment rates.

How To 36
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Strengthening Member Engagement: Tips From an HR Consultant

Fonteva

Whether more engaging alternatives are popping up or you’ve simply run out of fresh ideas, it’s worth it to explore how you can strengthen your association member engagement strategy. As we begin this new year, refreshing and revitalizing your member engagement strategies might be just what you need to ensure success for 2021.

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Association Brain Food Weekly: 10.11.19

Reid All About it

Packed with practical advice and customized for small NGOs on a limited budget, this webinar will stress the importance of engaging website design, strategic email marketing, and current trends in online fundraising and social media. Presenter: Jake Fisher, co-founder of Bridges Strategies. More info/register. Host: Novi AMS.

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