ISAE
SEPTEMBER 7, 2023
Access A Wealth Of Resources The best marketing agencies have access to all the latest tools and technologies that can help make campaigns more effective. Putting together a magazine for your small business can boost engagement and create a strong connection with your customers.
AssociationChat
APRIL 10, 2020
The Gold Circle Awards committee voted to introduce this new category to address the segment of work associations execute that are not full marketing or communication campaigns such as, apps, blogs, podcasts, or social media. E-Magazine. National Association of Independent Life Brokerage Agencies; Perspectives Magazine.
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MultiBriefs
JUNE 29, 2023
Advertising is the only marketing method you need Newspaper, magazine, and television advertisements have their place in association marketing, but it's a mistake to rely on them exclusively. Learn more about using branded newsletters to deliver personalized member content.
Forj
AUGUST 7, 2017
When marketing online courses or events to members, identify the best platforms for reaching them simply by asking. On membership forms, applications, and registration forms, be sure to ask about which social media platforms, magazines, trade publications and blogs people like most then make an effort to advertise there. Keep in touch.
Association Adviser
JULY 16, 2013
Which Tactics Work Best for Email Marketing? Email is still a marketer’s workhorse because it’s relatively cheap and usually the most effective form of marketing at our disposal. eMarketer recently ranked the most effective email tactics. 5 ideas in this article. September 18-20, 2013.
Associations Now
SEPTEMBER 26, 2017
Tout segmented programming via email. Email marketing is a critical event marketing tool, but the content of those emails needs to be as personalized as possible. Preview meeting content in the magazine and/or newsletter. Include short Q&As with big-name speakers in the magazine or newsletter.
Association Briefings
OCTOBER 19, 2020
Instead of “surprising” a new member, get them excited about it in the welcome email. Try this: EXAMPLE: As a new member, you’ll receive our award-winning magazine each month, full of content that will help you run your business. EXAMPLE: We’ve already subscribed you to our weekly e-newsletter.
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