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Massachusetts Society of CPA’s Online Community is Members’ #1 Benefit [Case Study]

Higher Logic

A few years ago, MSCPA communicated with its members solely through traditional methods like emails and events. Members connected with one another in the same ways, emailing friends and colleagues or meeting up at events. MSCPA’s members surprised everyone by embracing The Hub wholeheartedly.

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8 Practical Ways to Boost Engagement with Mobile Event Apps

Higher Logic

Businesses can tap into this potential with a mobile app for their events. Meeting and conference attendees increasingly expect ways to engage organizers, presenters, and each other – from the moment they register until months after the event. Mobile Event Apps: No Laptop? No Problem.

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4 Tips for Generating More Non-Dues Revenue from Advertising

Higher Logic

Say they want to advertise a certification program – you could target this ad only to those members who’ve indicated interest in this type of certification (which you know from their past data), and then show them the ad where they’re most likely to see it: Your website, automated emails, or online community. If not, maybe start small.

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Public Social Network or Private Online Community? 11 Tips to Guide Your Decision

Higher Logic

But if you’re an organization where customer or member engagement is high priority, retention is a major KPI, and your customers and members need the support of the organization and one another to succeed in their jobs, you’d get much more value out of a platform meant for online community.

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Association Brain Food: 5.6.22

Reid All About it

The weekly list of free educational events and resources for the association community…. Here are the educational events scheduled for next week. If you have a free webinar or event coming up, please send me the link by Wednesday afternoon the week before it’s scheduled. Host: Brandt Krueger, founder Event Technology Consulting.

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Association Brain Food: 2.3.23

Reid All About it

The weekly list of free educational events and resources for the association community… Vendor member education. They describe educational programs that will help these member develop relationships and generate more leads. Good eats Skip down to the list of free educational events if you prefer takeout. Fri 2/3 at 2 p.m.

LMS 40
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Association Brain Food: 1.27.23

Reid All About it

The weekly list of free educational events and resources for the association community… Member company employees. I know how frustrating it is when your association is only connected with a small percentage of employees at member companies. We narrowed down the ones you need to check out as you map out your events for the year.