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There’s Good News for Conference Content, and a Warning, in New Report

Associations Now

In response, meeting planners have continued to increase the number of ways in which they deliver conference materials to attendees,” said Jonny Popp, Omnipress general manager, in a press release. Where Associations Are Succeeding. Supplemental video, which is currently offered by 19 percent of respondents.

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The Future of Learning, According to Millennials

Associations Now

college students by Millennial Branding and Internships.com says that may indeed be the case, as respondents said that they are more willing to learn online and that they view the future of learning as more virtual and social media driven. What is your association to attract and engage millennials in your face-to-face or virtual offerings?

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Social Media Roundup: A Glaring Example of Leadership Disparity

Associations Now

Millennials may see the gender gap closing in the workforce, but could the conference be a sign of a continuing disparity among Fortune 500 leaders? People tend to have a poor reaction to the language of press releases.” Also: how to connect with a busy person via an introduction email. ” (ht @JuandJo_ ).

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Country Music Association Brings Tunes to the Greeting Card Aisle

Associations Now

. “People love to connect with each other through music, and we’re thrilled to bring some of today’s hottest Country Music artists to Hallmark cards,” said Kelly Reichman, director of Hallmark Licensing, in a press release. Companies are looking for ways to connect with millennials,” Doherty said.

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Marketing Trends: How to Wow Them In 2023

CMA Solutions

Want more eyeballs on your blog and press release? Making it part of a digital ad campaign, for example, allows you to supplement marketing efforts by engaging users for longer in a short time. Gen Z and Millennials are forecasted to drive more than 100 million in online sales in the new year. What’s not to like?

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A Case for the Association Summer Internship

Associations Now

In another example, the Plumbing-Heating-Cooling Contractors Association deployed a multimedia initiative focused on bringing more millennials into the workforce. SHRM also has six other paid summer interns, who work in specific departments.

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Blurred Lines: Leisure Travel Trends Affect Business Travel

Associations Now

Two familiar examples from the retail world are Amazon’s “Recommended for You” product selection based on a user’s search history and Netflix’s viewing recommendations. However, the CWT report also points to examples in the consumer travel industry. CWT also thinks big data can be used to even better customize business travel booking.