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Association Brain Food Weekly: 10.15.21

Reid All About it

The survey explores how association executives are managing member engagement and retention, achieving operational goals, crafting digital transformation strategies and coping with the ongoing effects of the COVID-19 pandemic. WBT Systems describes how to establish a high-performing professional development committee.

Revenue 195
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Association Brain Food Weekly: 10.29.21

Reid All About it

6% have no formal, documented strategy for their virtual conference. Achurch Consulting explains how to convince your board (or CEO) to adopt a flexible (remote or hybrid) work model. Marketing education. They explain why senior execs are ruining your marketing plans and what you can do about it. Flexible work model.

Revenue 195
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Association Brain Food Weekly: 10.1.21

Reid All About it

I’m on vacation next week—hiking in the Santa Fe area of New Mexico—so this Brain Food covers all the events I could find (and that came my way) for the next two weeks. ” Contrarian marketing common sense. New cybercrime tactic: shortened LinkedIn URLs are now used as phish hooks. Women in technology.

LMS 195
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Association Brain Food: 12.2.22

Reid All About it

Word-of-mouth marketing. WBT Systems explains how USF pulled off this word-of-mouth marketing miracle —and developing the course in less than two months was a miracle too. Practical AI solutions exist today (some in your vendor ecosystem), and are solving problems in crucial areas like retention, marketing, and analytics.

Tips 41
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How Associations Are Telling Their Stories

Associations Now

So, after a year and a half of market research, the group changed its name to the Auto Care Association to focus less on the structure of the industry and more on consumers and the value members provide them. Have advice on how to tell an organization’s story? Not a Rebrand, But …. Please share in the comments.

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Association Brain Food Weekly: 10.22.21

Reid All About it

Content marketing. Edelman surveyed nearly 3,600 management-level professionals who consume thought-leadership content so they could help marketers understand how to break through the noise , when to use thought leadership and what B2B audiences want to see from companies. Masooma Memon, Databox ). Fri 10/22 at 4 p.m.

San Diego 195
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11.24.10 #SMfastfwd: a recap

ChatterBachs

Kelly from the Albuquerque, New Mexico CVB (@ see_Albuquerque ). WhosYourAnnie : Of course SoMeT, but 1+yr ago I attended a SoMe bootcamp, like a hands-on learning for the best tips & strategies. I went to learn about open space format and came away with a ton of new friends on Twitter. Geo-marketing.