Smooth The Path

OCTOBER 25, 2017

There was one theme running so strongly through each member research project I could not ignore it. It was that members who engaged very early in their membership were more excited about the association than members who reported that “the association just grew on them.” Are you curious to learn more?

Member Engagement 79

Member Engagement Industry Survey Member Research 79

Reid All About it

JULY 9, 2021

Charlene Li believes you need order to create change —not what you picture when thinking about innovative organizations. Member engagement. Anne McCarthy at Sidecar recaps a panel discussion at SURGE Forward about the new approaches to member engagement taken by associations during the pandemic. More info/register.

Rhode Island 195

Rhode Island Technology Strategy Member Engagement 195

Smooth The Path

SEPTEMBER 10, 2019

The moment you see a pattern of irrational-seeming decisions, it’s your job to dig in and figure out why members are behaving that way. Related: When we create a vacuum of information, our members make up stories. Some engagement tactics paradoxically prevent member engagement.

Member Engagement 60

Member Engagement Conference Member Insights Member Research 60

Association Adviser

SEPTEMBER 19, 2016

Scott Wiley, CAE, head of the Ohio Society of CPAs , and newly elected Chair of the ASAE board, shares his thoughts about advocacy, millennials, member engagement and the importance of financial literacy in an exclusive Association Adviser interview. . AA : OSCPA has a reputation for being very innovative.

Ohio 60

Ohio Innovation millennials Resources 60

Smooth The Path

MAY 23, 2017

Now we can act on that information. We can develop offerings members love. We can attract high-quality members with our improved marketing. Related: How to exponentially improve member engagement at any association. Do you know what they will be struggling with three years from now? I am happy to bat ideas around.

Project 89

Project Conference Strategy Member Engagement 89