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6 Digital Tactics to Keep Association Members Engaged

Blue Sky eLearn

With advances in association management systems (AMS), associations are attracting millennials , as well as other high-priority groups of professionals. For that reason, we’ve outlined several ways you can use technology to keep your association members engaged and involved. Event Management. Virtual Events and Learning. Are you ready to take a closer look at these strategies? Member portals/directories. Event Management.

Focus on Millennial Learners to Benefit Members of All Ages

WBT Systems

There are countless articles describing how we need to change the way we deliver learning to attract and engage millennial learners, but many of these articles seem to forget that organizations must deliver learning to learners across multiple generational groups. How can you ensure your education program provides benefits to members of all ages? Do millennial learners prefer different types of training?

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New Year Resolution: Invest in Association Learning Technology

WBT Systems

Back at the office, this process is paralleled as the new year kick-starts strategic planning sessions to set goals for association management, covering everything from membership growth and retention to updating education and certification programs. Whether your association is planning to launch new education or certification programs, or revitalize and restructure existing programs, our suggestion for your new year resolution is to invest in association learning technology.

Association Brain Food Weekly: 8.21.20

Reid All About it

Either way, career pathways , says WBT Systems in this #ASAE20 recap, help your members and market understand what they need to learn and which of your programs they should take to acquire those competencies. How to Go Virtual (While Still Creating an Engaging Experience).

Growing Engagement through Multi-Generational Reach

YourMembership Blog

Working with over 4,300 associations worldwide, we often hear the same question, “how do we reach and engage millennials?” Over the past few years the millennial audience has been a focal point for associations, but why? Millennials tend to be early technology adopters and represent a change in the way people connect with the world for knowledge exchange and social connections. In order to thrive, your engagement strategy must expand to reach all age demographics.

Association Brain Food Weekly: 04.26.19

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The weekly list of free educational events and resources for the association community… Millennials and Gen Z are joiners but only if they believe the ROI your association offers is worth the short-term sacrifice to their budget. WBT Systems explains how to design and market programs that meet the education expectations of Millennials and Gen Z. Find out from Rebecca Achurch, CAE, who also explains why your association need a data strategy and how to get started.

Association Brain Food Weekly: 11.4.16

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Now on to the list of this week’s free webinars and learning events. Presenter: Jessie States, CMM, manager of professional development, MPI. Get answers to your cyber security insurance and risk management-related questions about website publishing liability, security breach liability, replacement or restoration of data, and regulatory proceedings, public relations, or security expenses. Presenters: Renata Lerch, deputy managing director, American Society for Quality.

Association Brain Food Weekly: 2.23.18

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Over at Spin Sucks, you can learn a few ways to ensure your content stands out in the stream of mediocracy. One of the most useful things you can do for your members or customers is to filter through all that crap and find the most valuable, relevant posts for them. WBT Systems outlines the criteria and process for sunsetting educational programs. Tue 2/27 at 8:30 a.m.* – Engaging Your Association’s Staff and Board in Your Corporate Partnership Program (Washington DC).

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Association Brain Food Weekly: 9.20.19

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The weekly list of free educational events and resources for the association community… I’ve referenced the New Member Engagement Study from Kaiser Insights and Dynamic Benchmarking for many of the posts I write for clients, so I’m happy to see they’re preparing to do another one. If your association has a new member onboarding, orientation, or welcoming program, please take 15 minutes to participate. – The 2 Must-Ask Questions of Member Affinity Programs.

Association Brain Food Weekly: 9.13.19

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WBT Systems explains how to increase your sales to nonmembers , an underappreciated market segment with huge potential. What a member (or anyone) says they need isn’t always what they really need. At Association Success , Chris Beaman explains why you have to dig deeper and keep asking Why to fully understand how to meet member needs. It’s not just Millennials. Digital Strategies to Engage Members (Coffee Talks with Results Direct – Alexandria VA).

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