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Association Brain Food: 10.13.23

Reid All About it

Associations usually rely on corporate marketing budgets for sponsorship revenue. Inspired by a Non-Dues-a-Palooza workshop presented by Lori Zoss Kraska of Growth Owl , TopClass LMS explains how to partner with a company’s CSR team on sponsored education programs that align with both your missions. AI in the workplace. 1 CAE credit.

Revenue 272
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Association Brain Food: 10.27.23

Reid All About it

TopClass LMS highlights distinctive site features from several excellent examples. She also shares the story of another association that partnered with an outside expert to fill in a service (and revenue) gap. How can technology and automation make our marketing efforts less painful? Orthodox beliefs. Value proposition.

LMS 256
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Association Brain Food Weekly: 3.12.21

Reid All About it

Association technology and analytics. I just read a new paper— The New Association Tech Ecosystem: Powering Member Experiences with Integration and Specialization —from Chris Gloede and Karen Power of Ricochet Advice and I suggest you do too, especially if you have technology or analytics decisions on the horizon. Innovation method.

Nashville 370
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Association Brain Food Weekly: 5.22.20

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Billhighway explains how virtual events can help sponsors and exhibitors achieve their marketing goals —while helping chapters achieve their revenue goals. We’re starting to get North Carolina shrimp again. Actual Disruption: Part 3 – Members Are Using the LMS, Right? Virtual event sponsors/exhibitors. Host: Cvent.

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Association Brain Food Weekly: 8.28.20

Reid All About it

MemberSuite suggests taking advantage of this opportunity to rethink your relationship with corporate revenue partners —sponsors and exhibitors—and work with them to find new ways of generating non-dues revenue for your association. This old Coast Guard Light Station is about 30 miles off the Cape Fear coast of North Carolina.

Montana 359
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Association Brain Food Weekly: 2.12.21

Reid All About it

For pre-game, we enjoyed North Carolina shrimp cocktail. Visual Storytelling Trends You Can’t Afford to Miss: How to Achieve Revenue-Based Outcomes By Telling Engaging, Visual Stories. It seems like every technology company is claiming expertise in virtual event software solutions. Host: Unleashed Technologies.

Revenue 370
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Association Brain Food Weekly: 5.1.20

Reid All About it

WBT Systems describes some of what they’ve learned as an LMS provider over the years about online teaching in their tips for new virtual presenters and instructors. Pair his post with this one from Northstar Meetings Group: 17 ideas for incorporating revenue-generating opportunities into your online meetings, conferences and webcasts.