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Association Brain Food: 4.12.24

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SMS marketing. Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. They also offer advice on building your subscriber list, sending effective SMS marketing campaigns and staying in compliance with regulations. Member recruitment. What about your managers?

Revenue 256
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Protech Associates Honored as Bronze Stevie® Award Winner in 2021 American Business Awards®

Protech

When COVID-19 cases were on the rise in early March 2020, the Protech Marketing and Management teams decided to take the 2-day in-person event virtual with just five weeks left until the event. A Microsoft Gold partner, Protech was founded in 1984 and is headquartered in Columbia, Maryland. About t he Stevie Awards.

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Association Brain Food Weekly: 3.12.21

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I just read a new paper— The New Association Tech Ecosystem: Powering Member Experiences with Integration and Specialization —from Chris Gloede and Karen Power of Ricochet Advice and I suggest you do too, especially if you have technology or analytics decisions on the horizon. . – Host: American Marketing Association.

Nashville 370
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Association Brain Food Weekly: 5.29.20

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Participants posted their topics on e180’s Topic Market and sent invitations for one-on-one or group Braindates—video chat discussions on the Braindate platform. I wonder how PCMA and its attendees felt about the experience. Presenters: Stefanie Reeves, Executive Director, Maryland Psychological Association. Intriguing.

San Diego 259
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Association Brain Food Weekly: 3.5.21

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This discussion will examine the intersectionality between the elements of change management, DEI principles, and online community management to design an equitable user experience. Stefanie Reeves, FASAE, CAE, Executive Director of the Maryland Psychological Association. Director of Client and Market Success, ?rasa.io.

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Association Brain Food Weekly: 2.25.22

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WBT shares the strategies and tactics resulting in a 693% increase in certificates for TRA in a competitive compliance training market. MemberSuite looked at five essential member and market needs and came up with a slew of revenue-generating solutions , many of which are probably valuable for your members and market too.

Revenue 40
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Association Brain Food Weekly: 4.17.20

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Lisa Block at Velvet Chainsaw Consulting reminds associations that decisions made in response to this crisis will have a long-term impact on members, so act with generosity and empathy. She addresses reserves, partnerships, marketing, and program development. Ann Gynn, Content Marketing Institute ). New York Times ).