Higher Logic

MAY 29, 2020

While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Higher Logic

SEPTEMBER 19, 2017

Answer 1: Not gaining new members. Answer 2: Figuring out how and where to acquire new members. They are direct quotes from Marketing General’s 2017 Membership Marketing Benchmarking Report , which lists new member acquisition as one of the top three priorities for associations. These aren’t hypothetical examples.

millennials 205

millennials Learning Management System Marketing Tips 205

Higher Logic

FEBRUARY 4, 2020

Here’s what else we know : You can reach and retain younger members by exceeding their expectations with a customized member experience that meets them where they are in their careers, and positions you to grow together. Make it simple for your members to connect (on their terms) while providing a cohesive member experience.

Communications 287

Communications Tips Content Tools 287

Higher Logic

JULY 13, 2017

Active job boards are a great way to attract millennials as well. Even millennials who are already working in their chosen industry are often interested in new opportunities because, while they’re one of the most well-educated generations , millennials still make less money than their older counterparts.

Directory 249

Directory Tips millennials Certificate 249

Reid All About it

FEBRUARY 5, 2016

– 5 Tips for Maximizing Non-Dues Revenue from Your Communications Vehicles. Learn tactics to maximize your non-dues revenue earning potential: analyze communication gaps, engage members with advertising, meet advertiser needs, arm your sales team with the right tools, and invest in resources that provide maximum return. .

Pennsylvania 150

Pennsylvania Social Media Recruiting Recruitment 150

Associations Now

JANUARY 7, 2020

Most associations have a good set of digital tools available, but it might be time to take a look at ways you could use them better to make the member experience feel more relevant and real. Shaun O’Reilly, vice president of marketing at MemberSuite, thinks member engagement will remain the top challenge in 2020.

Member Engagement 89

Member Engagement Social Media Revenue millennials 89

MemberClicks

APRIL 28, 2022

Recruiting new members and keeping them engaged is a crucial activity for all associations. And while it’s a challenge to engage any of your member base, engaging young members can feel particularly daunting—particularly younger Millennials and Gen Z. Give them a chance to engage with each other through networking.

Tips 98

Tips millennials Newsletter Recruiting 98

Nimble AMS

DECEMBER 5, 2022

A great way to increase member engagement in your organization is to develop your mentoring program. If you’re looking to build bridges with younger professionals , Gen Z and Millennial members are especially interested in mentoring opportunities.

Member Engagement 133

Member Engagement Social Media Review Recruiting 133

Reid All About it

MARCH 3, 2023

How can associations provide corporate partners with valuable access to their member communities ? That’s the question the Professionals for Association Revenue asked several association executives and consultants. Sponsorships. Quick hits Real accountability at work requires better metrics across the organization. 1 CAE credit.

Revenue 39

Revenue Tools Education Member Experience 39

Reid All About it

OCTOBER 7, 2022

Fionta suggests ways to improve membership marketing, attract younger members, look beyond membership, communicate value, and think about the future differently. Too many associations deliver—and too many attendees settle for—mediocre, ineffective educational experiences. – 2022 AMA Digital Marketing Virtual Conference.

Blended Learning 41

Blended Learning Education Video Conference 41

Reid All About it

SEPTEMBER 13, 2019

What percentage of your education revenue comes from selling professional development to nonmembers? WBT Systems explains how to increase your sales to nonmembers , an underappreciated market segment with huge potential. MemberSuite describes how technology (beyond the conference app) can help you improve the event attendee experience.

DC 34

DC Washington Revenue Review 34

Reid All About it

OCTOBER 27, 2023

Ewald Consulting describes how the Association of Workplace Investigators uses Local Circles to build connections and foster community among members and non-members. Marketing to younger generations. Trying to figure out how to market more effectively to Gen Z and millennials? Strategic partnerships. CAE credit.

LMS 256

LMS North Carolina Recruiting Recruitment 256

Reid All About it

NOVEMBER 18, 2022

Millennials are changing what it takes to succeed in sales , says Lindsay Ellis at the Wall Street Journal (no paywall). Before a prospect agrees to talk with you, they will do their own research—that’s why content marketing works so well. . Stacey Telford, Community Manager at The Marketing Society. Association and B2B sales.

DC 43

DC Education Technology Washington 43

Reid All About it

DECEMBER 2, 2016

Out of the Mouth of Millennials. Millennials are the largest generation in U.S. What do Millennials think about being put under the microscope? Rather than talking about them, let’s talk with them in this panel discussion consisting entirely of Millennials. Host: Marketing General, Inc. Host: Grit Marketing.

San Jose 188

San Jose millennials Revenue Content 188

Reid All About it

DECEMBER 2, 2016

Out of the Mouth of Millennials. Millennials are the largest generation in U.S. What do Millennials think about being put under the microscope? Rather than talking about them, let’s talk with them in this panel discussion consisting entirely of Millennials. Host: Marketing General, Inc. Host: Grit Marketing.

San Jose 150

San Jose millennials Revenue Content 150

Association Adviser

MARCH 19, 2013

As we go live with this issue, the stock market is near its all-time high, housing prices are rebounding in most parts of the country and the jobless rate has significantly improved since we launched Association Adviser in March 2010. High performing associations anticipate member needs before the member has to ask.

New York City 60

New York City New York California Video 60

Reid All About it

NOVEMBER 1, 2019

Do you wish your members would spend more time on professional development? WBT Systems provides ideas on how to market and arrange an annual event that will help your members develop a year-round learning habit. Like many things millennials “killed,” the dinner party has simply adapted for the post-recession era.

Washington 34

Washington Social Media Content Texas 34

Association Adviser

MARCH 17, 2014

The economy, financial markets and labor market are greatly improved (see chart below). Younger members are not necessarily your most tech-savvy members. Stock Market #. A new study from Iris Mobile and The Center for Media Research found that 75 percent of millennials (Gen Y) access the Internet via their phones.

Texas 60

Texas Video millennials Revenue 60

SCD Group

DECEMBER 30, 2012

But content marketing is much more than that. What are some easy ways to incorporate visual content into your marketing efforts? Here are five types of visual content marketing that go beyond simple text! Here are five types of visual content marketing that go beyond simple text! You Must Have A Marketing Plan 4.

Discount 40

Discount Social Media Video Price 40