Velvet Chainsaw

NOVEMBER 4, 2021

A number of our consulting clients have made social responsibility a cornerstone of their conference strategy — with the desire “to leave the host city better because we were there.” Work closely with your local chapter or Destination Marketing Organization to identify two or three local worthy causes that you’d like to help.

St. Louis 97

St. Louis Phoenix Missouri Florida 97

Reid All About it

MAY 7, 2021

Marketing must-haves. Doug Kessler at Velocity Partners says three things matters most in B2B marketing right now: meaning, metrics and mojo. When choosing marketing channels, visualize the curve. Since email marketing is a HUGE topic, this webinar focuses on 5 must-have email templates. Quick hits. Sat 5/8 at 12 p.m.

Technology 370

Technology St. Louis Strategy Products 370

Reid All About it

MAY 14, 2021

Marketing copy. If you’re frequently under pressure to come up with clever and compelling marketing copy, I feel for you. That’s when marketers turn to their swipe file: a collection of copied and pasted blurbs that hopefully provide inspiration. Host: American Marketing Association. Event safety. More info/register.

St. Louis 341

St. Louis Technology Strategy Conference 341

SCD Group

MAY 19, 2013

I called Charles Rumbarger, CAE, who was my mentor in starting the AMC and asked him if I should do the project. is the Chief Executive Officer of the 36,000 member American Optometric Association highlighted non-dues revenue in a meeting of the St. Louis Institute for Association Leadership (STIAL). Small: Pilot projects.

St. Louis 40

St. Louis Revenue Leadership Project 40

Aaron Wolowiec

AUGUST 7, 2012

For those who don’t know, Cynthia presented the highest ranked learning lab at the ASAE Annual Meeting in St. Change your thinking about your next meeting, and gain strategies for engaging your conference attendees, resulting in more thoughtful, enthusiastic, and empowered learners and practitioners.

St. Louis 100

St. Louis Dallas Education Resources 100

Association Adviser

OCTOBER 13, 2016

This disconnect may be related to a lack of measurement or the inability to record reader engagement, according to my colleague Jill Andreu, VP Content Strategy and Development for Naylor Association Solutions ,who will be hosting a webinar about our findings later this month. Jill Andreu, Naylor Association Solutions. Tom Greve, EMS World.

Revenue 60

Revenue St. Louis Price Cost 60

SCD Group

JUNE 19, 2012

While watching the Stanley Cup finals on Hockey Night in Canada a week ago, I saw a TV commercial about Molson’s Red Leaf cause marketing project. I was surprised when – just 13 minutes later – Tonia at Molson retweeted my tweet about the cause marketing project. Later in the week, I read a St.

St. Louis 40

St. Louis Social Media Project Content 40