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Association Brain Food: 4.12.24

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Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. Member recruitment. Katrina Ciccarelli McAfee at Association Analytics shares a three-step strategy for improving new member acquisition. . More info/register. Host: Fridays@4 Mon 4/15 at 8 a.m.

Revenue 256
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Association Brain Food: 10.20.23

Reid All About it

Member app. Unlike social media, a mobile app provides a cohesive and centralized communication channel to your members. Bulletin describes several ways a member app can enhance and foster member engagement. The Free Press ) Social media platforms hate the written word. million births.

Maryland 272
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Association Brain Food: 4.5.24

Reid All About it

I also noticed a lack of intention in solving these issues: most associations admit to not having member engagement, young professional recruitment and lapsed member reengagement plans. Blue ocean strategy. More info/register (ASAE members only). Seems like a good place to start. Lessons from the podcast world.

Revenue 256
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Association Brain Food Weekly: 3.5.21

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Forward-thinking associations are creating digital hubs to plug members into the entire universe of benefits, including new methods of content delivery, enhanced online learning engines, elegant tools to connect members with one another and provide seamless access to virtual, hybrid and live events. More info/register. Host: Cvent.

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Association Brain Food Weekly: 3.12.21

Reid All About it

EST – WEC Grapevine: How We Did It – Digital Event Strategy & Considerations. Discover the strategy behind MPI’s design of the WEC Grapevine Digital Experience. Meta-Trends: Using Data to Nail the New Normal for Your Association and Your Members. More info/register. Fri 3/12 at 12 p.m. More info/register. CAE credits.

Nashville 370
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Association Brain Food Weekly: 2.25.22

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WBT shares the strategies and tactics resulting in a 693% increase in certificates for TRA in a competitive compliance training market. MemberSuite looked at five essential member and market needs and came up with a slew of revenue-generating solutions , many of which are probably valuable for your members and market too.

Revenue 40
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SCD Group: Some Associations Are Exploring YouTube's Potential

SCD Group

Todays Guest Bloggers are Elissa Leif & Barbara Haupt of MiniMatters and focuses on the use of video for your associations communications and member engagement. ".[T]echnology We especially like the way they used YouTube to promote their annual conference in Atlanta and encourage attendees to use social media at the conference.

Video 40