Associations Now

FEBRUARY 7, 2014

“When considering your publishing strategy, associations should first understand how members and other readers derive value from your content,” he writes. The American Medical Association’s American Medical News was shuttered last year because of additional online competition and a decline in ad revenue.

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Associations Now

SEPTEMBER 26, 2013

The requested three-cent price hike for first-class postage is relatively minor for consumers, but the pain would come in the form of higher mass-mail and periodical rates, say associations and industry groups whose members would take the hit. . Pain for Mass MAilers. Barnett, the chairman of the USPS Board of Governors, in a statement.

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Membership Marketing

DECEMBER 4, 2009

Here is the press release on the award. Whelans professional expertise is in program development and creative strategies, membership acquisition, program operations, and organizational management. Pricing Your Product, Service, or Membership. Does Wal-Mart Announce a Price Increase? Cost of Wrong Strategy. (8).

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