Association Adviser

FEBRUARY 27, 2019

Now, Weiser employs more than 50 people in seven departments: communications, industry relations, accreditation, accounting, government relations, executive director roles, and design. Wendy and staff moved into a new office – the third location for WJ Weiser and Associates – in 2007. Can you believe it?

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Membership Marketing

MAY 21, 2010

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Value seems to be the top issue on many membership marketers’ agendas. Speaking Engagements. . May 26, 2010 8:51 PM. Tony Rossell.

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Associations Now

MAY 25, 2016

That same observation has arisen in Marketing General, Inc.’s In 2007, after MGI’s first deep dive into dues practices, Rossell wrote that more than half of associations cited inflation to justify a dues increase, while a little less than half cited new programs or services. Simply put, it’s sticker shock.

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Membership Marketing

APRIL 22, 2011

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. It’s clear that communication is shifting not only to other platforms, but to other devices. Speaking Engagements. The 2010 U.S.

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Membership Marketing

OCTOBER 10, 2011

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. The 25 Most Important Lessons in Membership Marketing. Here are the insights that your fellow membership marketing professionals shared.

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Membership Marketing

APRIL 9, 2010

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Marketers sometimes categorize products as either "push" or "pull." Membership Marketing Benchmarking Report. Speaking Engagements.

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Membership Marketing

AUGUST 10, 2010

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. What seemed to most positively impact renewals was adding additional communication channels. Membership Marketing Benchmarking Report.

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Membership Marketing

NOVEMBER 8, 2010

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. The Top 25 Lessons Learned in Membership Marketing: 200 Marketing Pro’s Share their Wisdom. Market early, market often!

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Membership Marketing

JANUARY 29, 2010

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Membership Marketing Benchmarking Report. Tony serves as the senior vice president of Marketing General, Inc., My Background.

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Associations Now

MARCH 25, 2015

MANA emailed about 350 ex-members in 2014 with an offer to come back, for a full 12-month membership, at whatever price they thought was appropriate. In the end, MANA got 15 to 20 members back, Cohon says, at prices ranging from $50 to $199. .’ Hutchison, Associations Now , August 2007. ” by Fred H.

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Membership Marketing

NOVEMBER 4, 2010

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Therefore, the initial goal is to get an opt-in from the visitor for future communications. Membership Marketing Benchmarking Report.

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Associations Now

SEPTEMBER 25, 2013

32 % The American Counseling Association’s overall membership growth since 2007, going from 40,862 members to 53,878. Starving Student (28 percent): Students and very new professionals, more price sensitive, typically spending less than other segments with ACA. years straight? Other than sleeping, eating, and working? +

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Observations on Association Management

DECEMBER 19, 2007

Wednesday, December 19, 2007. gas prices. (1). marketing. (1). skip to main | skip to sidebar. Crisis Preparedness is a Business Imperative. But, at their hearts, the management of associations and the management of "normal businesses" are virtually the same. Topics of Previous Posts. branding. (1). customer service. (1).

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