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2010 Membership Marketing Benchmarking Survey

Membership Marketing

Speaking Engagements. Speaking Engagements. Friday, February 12, 2010. 2010 Membership Marketing Benchmarking Survey: Please Participate. We have just launched the questionnaire for the 2010 Membership Marketing Benchmarking Survey and I want to invite each of you who work for a membership organization to participate.

Survey 40
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A Few Ideas to Score More Member Loyalty

Associations Now

Take a peek inside the rewards program at video-game retailer GameStop to see how incentives and personalization can drive greater member engagement. I was, however, fascinated to read about how the video-game retailer has used PowerUp to learn more about its actual target customers and engage them more directly.

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Membership Marketing Blog: Engaging New Members to Improve.

Membership Marketing

Speaking Engagements. Speaking Engagements. Tuesday, September 21, 2010. Engaging New Members to Improve Renewals. Most membership organizations will find that the most likely members not to renew are first year members. at Tuesday, September 21, 2010. September 23, 2010 1:35 PM.

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25+ Member Newsletter Tips and Ideas for Better Campaigns

MemberClicks

Spotlight a member who is particularly engaged or achieved a major goal. Get your members engaged by highlighting the achievements of one of your followers. Write a brief profile, including how long they’ve been a member and detail their accomplishment. Promote any fundraising opportunities.

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25+ Member Newsletter Tips and Ideas for Better Campaigns

MemberClicks

Spotlight a member who is particularly engaged or achieved a major goal. Get your members engaged by highlighting the achievements of one of your followers. Write a brief profile, including how long they’ve been a member and detail their accomplishment. Promote any fundraising opportunities.

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Email Usage Up, but Effectiveness Rated Lower for Membership

Membership Marketing

Speaking Engagements. Speaking Engagements. Thursday, July 22, 2010. When we look at several key membership marketing functions, our statistics show that email usage has grown from 2009 to 2010. at Thursday, July 22, 2010. Labels: 2010 Benchmarking Survey. July 23, 2010 1:10 PM. July 23, 2010 4:37 PM.

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Membership Marketing Blog: Just Released: The 2012 Membership.

Membership Marketing

This marks the fourth year that Marketing General Incorporated (MGI) has surveyed associations to better understand what is going on in the membership market and what is working best to recruit members, engage new members, renew existing members, and reinstate former members. ► 2010. (46). Branding. (4).