Remove 2013 Remove Member Engagement Remove Recruiting Remove Strategy
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Introducing the 2020 Community Movers + Shakers

Higher Logic

Now, he's head of Structure3C, a community strategy firm. She’s currently investing much of her time and energy into more research around what really makes communities successful and bringing a much-needed focus on data-driven strategy to the community industry. Follow Bill on LinkedIn. Matt Lawson. Follow Heather on LinkedIn.

Software 317
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Free Download of the 2013 Membership Marketing Benchmarking Report Now Available

Membership Marketing

It is my pleasure to announce the release of the 2013 Membership Marketing Benchmarking Report. The comparison of practices and better renewal rates or more members provides strong directional information to help you select the tactics and strategies that might fit into your marketing plans for the upcoming year.

Report 40
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Members Hire Tomorrow’s Associations

Potomac Core

Concrete strategies are being developed through the Helicopter Foundation to promote careers and help lead more pilots and technicians to choose careers in the Industry. Starting in 2013, the workforce shortage topic continually appeared in ISA’s research. Lori Anderson. Matt Rowan.

Industry 144
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New Survey Highlights Challenges Facing Small-Membership Associations

Associations Now

The annual Small Membership Survey Report [PDF], by Toronto-based software company Wild Apricot, identified the same top three priorities reported in last year’s survey: Small-membership organizations are most concerned about increasing membership, increasing member engagement, and demonstrating member value. percent versus 11.5

Survey 40
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The Importance of Brand in your Email Marketing: 2013 Membership Marketing Benchmarking Report shows email to be a primary promotion tool to increase awareness and drive member acquisition/renewals/reinstatements. So, Above or Below the Fold? Where do you place your logo?

Experts in Membership Marketing

The 2013 Membership Marketing Benchmarking Report clearly shows the use of emails as a TOP 3 channel to promote association awareness, promote membership, fuel member engagement, and drive member renewal and reinstatement (see the data presented below). I look forward to your comments and observations. Email Brand'

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Social Media Roundup: Employee Satisfaction Is Like Brand Engagement

Associations Now

How your brand-engagement strategy translates to your employee-satisfaction techniques. When it comes to improving engagement among your office staff, here’s the number-one rule: Satisfy your employees as you would your members. — Tammi Tatro (@TammiTatro) December 6, 2013. ht @ TammiTatro ).

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Say Cheese: Instagram at Meetings

Associations Now

And by allowing them to do so, your association may not only be increasing member engagement with your meeting and its venue and host city but also building a repository of photos you can use in the future. Take some advice from the Association of Donor Recruitment Professionals. Hold a Contest. Choose a Creative Hashtag.

Iowa 40