Associations Now
JUNE 18, 2015
A couple of recent surveys on email marketing reveal some important stats and trends, including the importance of quality email content. Despite the popularity of social media, email is still going strong as a marketing tool. One way to create quality email content is to focus on voice.
Associations Now
FEBRUARY 26, 2014
In today’s Social Media Roundup, learn about mistakes to avoid when curating content: Haste Makes Waste. 5 Content Curation Mistakes B2B Marketers Are Making (good for associations too) via @marketing profs [link] #assnchat. — Ray van Hilst (@RvanHilst) February 26, 2014. ht @ RvanHilst ).
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Associations Now
JULY 11, 2017
Canada’s Anti-Spam Law took effect in 2014, but a three-year grace period just ended. Sending marketing emails to the Great White North now demands you ask users to opt in. Mantas cautions that email marketers shouldn’t rest easy. It could come back at any time, on short notice.
Optimist Consulting
MARCH 26, 2014
in the 2014 report. Personalisation will become more important – only a third of organisations that responded personalise their web content. With personalised content becoming more commonplace in life, membership bodies are going to have to adopt it in order to deliver what members expect. In the 2013 report only 19.5%
Slice-Works
FEBRUARY 20, 2014
Content marketing satisfies your prospect’s need for essential information and your organization’s desire to shine as a trusted source of subject-matter expertise – subtly sparking “love-at-first-sight” resonance, laying foundations for long-term relationships and leading to a sale, membership renewal or other conversion to profit.
Associations Now
APRIL 21, 2016
New research shows that email marketing is still a strong player for many organizations, which are planning to increase the time and resources spent toward this type of marketing in 2016. Email, as part of an overall marketing strategy, is most likely not going anywhere anytime soon.
SCD Group
FEBRUARY 18, 2014
Managing information overload topped the list of member concerns identified by association executives in Association Laboratory’s “Looking Forward 2014” report, released last week. That means establishing yourself in the minds of your prospects will probably take twenty-seven exposures —Jay Conrad Levinson #3 What makes email content work?
Expert insights. Personalized for you.
.png)
40 
Let's personalize your content