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So You Think You Know Non-Dues Revenue

Association Adviser

More than half (54 percent) of the executives who took part in our annual association communication benchmarking study felt their organization’s inability to generate non-dues-revenue (NDR) was a serious or significant challenge — up substantially from 2015. 2015. ** 11%. Source: Association Adviser 2015-2016.

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Community Dream to Reality: Top Five Ways to Prove Value to Executives

Higher Logic

Did you know two thirds of organizations with highly involved executives are seeing their communities influence 16% or more of their organizations’ total revenue? Demand Metric study, 2014) This effective involvement is possible with the right balance of meaningful impact and innovation using smart risk mitigation and ROI.

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Turning Our Members’ Problems into Opportunities

Smooth The Path

Members want us to solve problems that they can’t solve for themselves – Greg Melia , Director of Membership for ASAE at MASAE’s 2015 mid-year conference. Sometimes associations hear about the latest trend in technology, a way others are raising funds with sponsorships or in isolation they ideate an innovative benefit.

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The Market for Adult Lifelong Learning

Leading Learning

Roll forward to 2023, and some sources project the size of the U.S. billion in 2022 and project it to grow to around USD 58 billion by 2030. While, by its nature, content marketing may not produce revenue directly, it is a huge indirect driver of revenue for the companies and individuals that produce it. billion in 2015.

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Digital Transformation: It’s All About Culture

Leading Learning

Your association may claim values like collaboration and innovation. Maybe your commitment to innovation is a little more talk than walk—you say you’re forward-thinking, but people get punished for taking a risk, at least if it doesn’t pan out. But is that really true? Find details and register at [link]. About the Authors.

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From the Corner Office: Tino Mantella, TAG

Association Adviser

Tino Mantella: We’re all about educating, promoting, influencing and uniting Georgia’s technology community to foster an innovative and connected marketplace. Georgia has 20,000 tech companies generating $13 billion in revenue and accounting for 17 percent of the state’s GDP. TM: Actually, I don’t have a tech background.

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Social Media Roundup: Trello, a Tool Worth Trying

Associations Now

Managing a project can get confusing or even painful with the wrong tools. — Dennis Shiao (@dshiao) January 5, 2015. — Ben Martin, CAE (@bkmcae) January 5, 2015. A meetings expert may have found the replacement for paper to-do lists. Also: An AMS-world acquisition worth watching. But finding the right ones?