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Learning Subscriptions: Where Lifelong Learning (and Long-Term Revenue) Is Actually Possible

Leading Learning

So is non-dues revenue. In the summer of 2016, our team conducted a pricing sensitivity study, ostensibly to figure out whether we really did charge “too much,” as feared. <<< Aside >>> The goal of the pricing study was to explore a pervasive and internalized sense that our courses “cost too much.” . <<<

Revenue 97
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Associations Need to Lead Change with Education Programs

WBT Systems

We have a tremendous opportunity to both diversify and expand our revenue streams while also providing a critical service to the next generation of workers (and members).”. Attracting New Members with Association Education Programs. “We

Education 150
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Building Buy-In for an Online Community at Your Association

Higher Logic

While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance. Objection 1: Price.

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AMCs Engaged!

YourMembership

As ASAE Annual Meeting 2016 got started this year in Salt Lake City, it’s preceded by AMCs Engaged!, Mobile apps are reducing waste and increasing revenue. Programmatic advertising, for example, is an innovative non-dues revenue opportunity for associations, which leapfrogs the traditional means of advertising and buyer’s guides.

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Association Learning: Does your Story Inspire Members?

WBT Systems

“Harley Davidson bikes are twice the price of the same exact Honda bike but will outsell it 13-1 because of community” – Ken Schmidt #HLSF16. David Spinks (@DavidSpinks) November 14, 2016. Mertz, CAE (@DianaTMertz) November 14, 2016. What if your mbrs had the same brand loyalty that Harley riders have?

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2018 eLearning Predictions: Updated Hype Curve

Forj

When a learner accumulates a sufficient balance of CE credits over a certain span of time, she achieves maintenance of certification. Less abstractly, the CE business of non-profit associations is threatened by for-profit CE providers that undercut the associations’ prices.

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Association Brain Food Weekly: 10.21.16

Reid All About it

Hear about five web strategies that will help you beat the competition, engage members and prospects, and grow revenue. Learn how to determine the needs and revenue-generating potential of different membership segments so you can develop successful targeted marketing campaigns. 1 CAE credit. More info/register. Tue 10/25 at 1 p.m.

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