Learning Subscriptions: Where Lifelong Learning (and Long-Term Revenue) Is Actually Possible
Leading Learning
MAY 19, 2022
So is non-dues revenue. In the summer of 2016, our team conducted a pricing sensitivity study, ostensibly to figure out whether we really did charge “too much,” as feared. <<< Aside >>> The goal of the pricing study was to explore a pervasive and internalized sense that our courses “cost too much.” . <<<
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