Smooth The Path

OCTOBER 2, 2016

Because ideas lead to innovation we want more ideas, better ideas, THE idea that will excite members. Many innovative associations use a formal or informal idea process which generally has five steps and goes something like this: Step #1: Allow member’s problems spark innovative ideas.

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Innovation Process Project Products 119

Association Success

MAY 28, 2019

To provide context on what considerations we made in our rebrand, we want to point out a few factors that went into our decision: Member Research. In 2016, SMPS engaged a research firm to identify perspectives, opinions, needs, and desires of our members. The Future of the Profession.

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Survey Social Media Marketing Member Research 113

Socious

SEPTEMBER 30, 2016

According to the 2016 Association Innovation Benchmark Study , only a little over half of associations report that they are consistently innovating today. They know they need to think outside the box and solve member problems. One reason may be that most associations don’t have an effective innovation process.

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Innovation Membership Management Process Products 100

Smooth The Path

NOVEMBER 29, 2016

What is particularly interesting about this year’s conference is the team methodically set about meeting some of members’ biggest challenges. Here are the top challenges we all have and here is what we did about them: New Members Feel Like Outsiders. We’ll hear about how to change a culture and how to set up the right processes.

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Conference Innovation Committee Team 60