Socious

NOVEMBER 3, 2016

Speaker: Christopher Penn, Vice President, Marketing Technology, SHIFT Communications. Learn from an experienced Marketer and expert Google Analytics/Tag Manager trainer using real world examples and client case studies to guide your Analytics strategy for 2017. 10:30am - Building the Data-Driven Customer Journey. Length: 45 minutes.

Sample 100

Sample Marketing Conference New York 100

Higher Logic

AUGUST 9, 2018

SNMMI invested in strategic services for marketing automation with Higher Logic in 2017 to develop a lapsed member campaign to support their goals. As part of their reinstatement campaign, SNMMI successfully completed four, unique automated workflows for three lapsed member categories.

Case Study 120

Case Study Recruiting Recruitment Revenue 120

Reid All About it

FEBRUARY 17, 2017

Amy Sample Ward, CEO of NTEN, says, “Nonprofits will have to invest in both the people and technologies they’ll need to fulfill their missions in the future.” Need a fresh approach to association growth in 2017? Top Trends in Experiential Marketing for 2017. Host: KiKi L’Italien, founder, Amplified Growth. 1 CAE credit.

Charlotte 150

Charlotte DC Washington Newsletter 150

Reid All About it

FEBRUARY 17, 2017

Amy Sample Ward, CEO of NTEN, says, “Nonprofits will have to invest in both the people and technologies they’ll need to fulfill their missions in the future.” Need a fresh approach to association growth in 2017? Top Trends in Experiential Marketing for 2017. Host: KiKi L’Italien, founder, Amplified Growth. 1 CAE credit.

Charlotte 150

Charlotte DC Washington Newsletter 150

SCD Group

DECEMBER 18, 2016

In each assignment, I began with a survey of planning participants, association leaders and/or a random sample of members. In several cases, the surveys showed distinctive differences between generations – not just about communication vehicles but more revealing, about the importance of networking, education and other key member benefits.

Proposal 40

Proposal Sample Survey Conference 40

Association Adviser

AUGUST 7, 2017

On the bright side, media distrust can have an incredibly positive impact on the tenor of association communications. We reviewed just a sampling of the great work three Naylor association clients are doing on behalf of their industries. Jill is also responsible for Naylor’s communication gap analysis and survey services.

America 64

America Social Media Press Release Education 64

Association Adviser

JULY 26, 2016

Is our name and messaging across all communications consistent and in step with what the organization stands for and delivers to its members?’ A fun teaser tagline was developed, Fresh, New & True, to give all communications with our members glimpse into what is coming. There was confusion as to our offerings and benefits.

South Dakota 60

South Dakota North Dakota Proposal Minnesota 60