Remove 2018 Remove Blog Remove Member Experience Remove Social Media
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5 Marketing Automation Features You Need to Start Using Today

Higher Logic

For example, if you’re using retargeting and a member visits your membership renewal page and leaves, an ad for membership could appear in their social media feed later that day. Social media integration. Social media integrations definitely seem to be a valuable part of some marketing automation software.

Marketing 205
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Association Brain Food Weekly: 11.30.18

Reid All About it

Before you go, check out DelCor’s Guide to the 2018 ASAE Technology Conference. Are closed (and secret) Facebook groups the future of social media? 2018 has been a year of innovation and evolution, especially in the world of event technology, but have these new advancements proven effective for live experiences?

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Use a Content Calendar to Engage Members in 2019

Associations Now

The member experience ebbs and flows with activity throughout the year, which is why a content calendar can help you plan for member engagements in 2019. And it seems to me that this is a strategy that membership teams can adapt to shape future member engagements. Here are a few tools and techniques to get you started.

Content 108
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Daily Buzz: Revamp Your Processes

Associations Now

Also: engaging with attendees on social media. ” To make upgrading less time-consuming, Byers suggests starting small and focusing on how to better the member experience. ” Create Deeper Meeting Engagement on Social Media. — Francis Friedman (@FrancisFriedman) November 8, 2018.

Process 54
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These Are Not the Most Read Articles But They Are the Most Impactful For the Association Community

Smooth The Path

The end of the year blog post wrap up is pretty easy for writers. People chime in on social media, not only with likes but with anecdotes too. What articles, posts, reports, or sessions made an impact on your members? Here is to a super impactful (and great) 2018! But is there a way to make it better? I think so.

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Association Brain Food Weekly: 6.14.19

Reid All About it

Tue 6/18 at 1 p.m.* – Enhancing the Member Experience with Data Analytics. Learn how data analytics can help your association keep up with member expectations and deliver a more relevant experience. Find out how to optimize the member journey by getting a 360-degree view of members across all your data sources.

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Improve Intergenerational Communication: 3 Tips to Attract & Retain Younger Members

Higher Logic

Effectively reaching out to younger members can lead to big win$ in terms of improving membership retention (if you can attract them first, that is). In its 2018 Membership Marketing Benchmark Report, Marketing General reveals that: 27% of individual member organizations have trouble attracting and/or maintaining younger members.