GrowthZone

FEBRUARY 23, 2021

GrowthZone recently released the 2021 Association Industry Survey results. This year’s report contains specific data on association value proposition recognition, COVID’s impact on organizations’ operating status, 2021 revenue trends predictions, and more. It’s that time of year! The shift to virtual events. #1

Survey 88

Survey Industry Revenue Report 88

Smooth The Path

MARCH 11, 2021

10 years ago, the answer was probably yes, but by 2019, even before the pandemic, expo traffic and interest were waning, making the ROI calculation even less attractive. Because of these high costs and the transactional nature, exhibitors and sponsors can’t help but focus on the ROI on every event.

Member Research 113

Member Research Industry Cost Conference 113

.orgSource

FEBRUARY 21, 2023

Mission, vision, and values are founded on trust. When you are considering an update, it’s also a good time to take the temperature of trust in your organization. If your members experience a shift in their professional direction, adjusting the organization’s purpose is critical to keep pace. Values create community.

Revenue 88

Revenue Guidelines Review Education 88

Higher Logic

MAY 29, 2020

While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance. Staying Relevant.

Social Media 254

Social Media Tools Member Engagement Revenue 254

MemberClicks

OCTOBER 4, 2022

As amazing as your member benefits and association values are, membership dues can be a roadblock for potential members. A 2019 study by SHRM (the Society for Human Resource Management) of 2,763 members found that 77% of their organizations paid for professional membership dues for their employees. Why would they do that?

Tips 52

Tips Discount Newsletter Social Media 52

Associations Now

OCTOBER 2, 2019

Not only does it build awareness around who your organization is … but the more you engage with their content, the more likely they’ll be to start engaging with your content,” says Callie Walker from the MemberClicks blog. Help New Members Find Association Value. — MemberSuite (@membersuite) October 2, 2019.

Social Media 60

Social Media Certificate Recruiting Recruitment 60

Leading Learning

JULY 2, 2020

As the authors of a 2019 Harvard Business Review article put it: In an age of ubiquitous disruption and unpredictable job evolution, it is hard to argue that the knowledge acquisition historically associated with a university degree is still relevant.

Education 59

Education Course Certificate Leadership 59