Reid All About it

SEPTEMBER 1, 2023

MGI’s 2023 Membership Marketing Benchmarking Report is ready for download. 2023 Association Trends Study: Redefining the Association Experience Get a deep dive into the comprehensive findings of the 2023 Association Trends Study. Membership trends. More info/register. 1 CAE credit. More info/register. More info/register.

Revenue 227

Revenue Survey Education Strategy 227

Reid All About it

JANUARY 26, 2024

s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. Last year, 814 associations participated in MGI’s survey, which benchmarks the practices used by associations to recruit, engage and renew members. . I’ve used data from Marketing General Inc.’s More info/register. 1 CAE credit.

Survey 256

Survey Project Strategy Education 256

Higher Logic

OCTOBER 17, 2019

If you know data exists within your online community and marketing automation activities, but you aren’t leveraging it to inform your ability to provide a targeted, valuable member experience, well - it’s as if Charlie Bucket found a golden ticket then decided he didn’t feel like going to Willy Wonka’s Chocolate Factory that day.

Revenue 211

Revenue Tools Member Engagement Member Experience 211

Reid All About it

DECEMBER 1, 2023

Looking Towards 2024… Predictions, Pitfalls and Possibilities As we close out 2023, we’re sitting down with some special IT peeps to talk about some of the challenges we’ve faced and how you can take charge of your technology in 2024. Learn how to conduct a cost analysis to quantify the financial implications of dirty data.

Arlington 266

Arlington Technology Strategy Los Angeles 266

Reid All About it

JUNE 16, 2023

Whenever you end a project or a client engagement, you probably do a retrospective analysis. How AI will Impact Digital Marketing in 2023 Description not on website at publication time. Hear about the importance of item analysis, the role of feedback in exam development, and the need for test security. 1 CAE credit.

Project 195

Project Tools Revenue Metro 195

Reid All About it

JUNE 23, 2023

Gain an understanding of the principles of good test construction, explore the different types of exams, and get hands on experience in constructing exams. Hear about the importance of item analysis, the role of feedback in exam development, and the need for test security. Renew: Is Your Member Renewal Journey Magical or Miserable?

Metro 195

Metro Strategy Technology Marketing 195

Reid All About it

JANUARY 13, 2023

2023 association trends. They explain how these factors affect the member experience, how the AMS market is changing, and what you should look for in a new AMS. Guest: Gretchen Steenstra, the 2023 Chairwoman of the AWTC Board, and Strategic Consultant, DelCor Technology Solutions. Want to indulge? More info/register.

Revenue 39

Revenue Education Strategy Leadership 39