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Association Brain Food: 4.12.24

Reid All About it

SMS marketing. Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. They also offer advice on building your subscriber list, sending effective SMS marketing campaigns and staying in compliance with regulations. by Tony Rossell, Marketing General Inc.

Revenue 256
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Integrated, automated membership renewal campaign leads to $18,000 increase in revenue.

YourMembership

How one association went from a low-cost email marketing program to a more efficient process and better data quality to streamline membership renewal campaigns. Formed in 1981, VHMA has grown to serve over 2,700 members across North America. Formed in 1981, VHMA has grown to serve over 2,700 members across North America.

Revenue 186
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Association Brain Food: 1.26.24

Reid All About it

I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. Email marketing news. Make sure staff who have anything to do with IT or email marketing get this critical message: Gmail and Yahoo have new requirements for bulk senders.

Survey 256
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Association Brain Food Weekly: 3.17.17

Reid All About it

Now, onto more mundane things… Is inbound marketing still a bit perplexing for you? Aptify shows how associations can use inbound marketing for lead generation and, ultimately, membership recruitment. Presenters: Susan Chapman, CAE, director of member services, Soil Science Society of America. Have no fear. When the U.N.

DC 150
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Association Brain Food Weekly: 3.4.22

Reid All About it

Meanwhile tech giants are consolidating the industry by fully integrating software solutions to add seamless email marketing, accounting and post-COVID phygital conferencing, while the Cloud, in its second decade, is helping databases to connect anything to anything more securely at less cost. Top Trends in Content Marketing 2022.

Class 195
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Compare Association Management Software Platforms

GrowthZone

Founded in 1982, and now owned by Community Brands Holdings, LLC, they serve nearly 8,000 customers across North America. Membership management software that includes: event management, content management tools, email marketing, online community, and dashboards. Pricing available upon request. million members.

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ASAE Reveals 2020 Gold Circle Awards Winners

AssociationChat

WASHINGTON — ASAE announces the winners of the 2020 Gold Circle Awards competition, which denotes excellence, innovation, and achievement in association/nonprofit marketing, membership, and communications programs. Convention/Meetings Marketing Campaign. Insured Retirement Institute; IRI Annual Conference Marketing Campaign.