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Association Brain Food: 4.19.24

Reid All About it

Whether you are producing educational events online once a week, once a month, or holding multiple day virtual conferences, you will walk away with tips and ideas to make your job easier and “wow” your audience as well as your presenters. Explore 15 key strategies that illuminate the path to newsletter excellence. CAE credit.

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Association Brain Food: 4.12.24

Reid All About it

They also tell the stories of two association executives who generated more revenue after changing their approach to sponsorship. Learn about planning a vendor showcase and revenue-generating potential. Pricing in a Post-Pandemic World: Maximizing Revenue Learn methods for assessing price sensitivity and willingness to pay.

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Association Brain Food Weekly: 6.25.21

Reid All About it

They describe how the Association General Contractors of America shares this data with its chapters, provides resources to help them improve performance, and supports their growth with chapter leader training and development. Would you like to subscribe to this newsletter? Presenter: Joanna Pineda, CEO, Matrix Group.

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Association Brain Food Weekly: 1.29.21

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Presenter: Erica Dhawan, MPA, Author and Keynote Speaker on 21st Century Collaboration, Cotential. Hosts/presenters: Tim Hopkins, Senior Consultant at McKinley Advisors. Presenters: Jeffrey S. Presenters: KiKi L’Italien, CEO and Host, Association Chat, & Senior Consultant, Tecker International, LLC. 1 CMP credit.

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Association Brain Food Weekly: 1.15.21

Reid All About it

The Content Roadmap to Recovery: Eight Ways to Recharge Your Revenue , by Chris Gloede of Ricochet with research assistance from McKinley Advisors, provides succinct advice to help move your content initiatives from response mode to recovery (and revenue) mode. Presenters: Reggie Henry, Chief Information and Engagement Officer at ASAE.

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Taking a Fresh Look at Association Sponsorships

Association Adviser

The approach for generating revenue outside of membership dues is no exception. I still see shrinking memberships and lower attendance figures at many association conferences and non-dues revenue (NDR) is something I hear often as a possible budget solution. Newsletter advertising. By Bob Burris. Training fees and sponsorships.

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Association Brain Food Weekly: 3.13.20

Reid All About it

Work has to get done, responsibilities fulfilled, so you must manage the distractions this crisis presents. Presenters: CEO Joanna Pineda, CTO Maki Kato, and two full-time remote staff: Leah Monica, Director of Marketing, and Maria Lima, Director of Special Projects. Presenter: Alex Plaxen, MTA, President, Little Bird Told Media.

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