Smooth The Path

JANUARY 15, 2019

I conduct member research all the time, so I get direct access to the bright spots in our industry. Association Universe puts out a regular curated list of articles about important association topics. SURGE shows us how online conferences can really work. I am lucky. Are you hungry for some knowledge?

Resources 79

Resources Newsletter Education Member Research 79

Smooth The Path

SEPTEMBER 9, 2021

For example, the data from breakout group conversations can offer an association insight about what members want and need. Or, these conversations might help you source your next speakers and authors and interviewees and give you valuable insight for content like articles, white papers, and research reports.

Conference 78

Conference Report Industry Content 78

Smooth The Path

JUNE 18, 2019

I was only reminded of the association when a promotional email came in, asking me to attend their national conference. My first-year member experience lines up with many other new member’s experiences according to member research. Once my year’s membership was up, I didn’t give the association a second thought.

Organization 108

Organization Member Engagement Member Experience Video 108

Smooth The Path

FEBRUARY 9, 2017

Members don’t take the time to understand their benefits. Those chapter leaders are not communicating well with new members. The conference volunteer is not doing her job. There are so many situations that pit association staff against members. Dive into your member’s stories and find out how close you are.

Survey 60

Survey Project Conference Content 60

Smooth The Path

OCTOBER 4, 2016

Members have a challenging problem and we have the solution but they do not use our solution. We reach only 14% of the population of potential members. Only 25% of our members come to the conference. Our members are busy. Related articles: The stories members make up. Why haven’t more chosen us?

Price 127

Price Products Member Experience Communications 127

Fonteva

FEBRUARY 9, 2021

For one thing, your association is already likely hosting a number of events, whether they’re smaller meetings, larger conferences, or a virtual experience. If you’re thinking of taking your association learning to the next level, this article explains how custom e-learning development can help. .

Member Engagement 98

Member Engagement Tips Recruiting Recruitment 98

Mizz Information

NOVEMBER 18, 2018

This recent update summarizes what the project team learned from their latest member research; this post goes into why they did it and this helpful guide details how they did it. And here’s another really good article: The journalism industry knows engagement is necessary to survive.

Leadership 63

Leadership Survey Project Examples 63