Smooth The Path

JULY 7, 2020

Many members feel a part of something bigger than themselves. When people share their member experience, I’m struck by how little they talk about their benefits. Value is necessary, but so is cultivating exceptional member experiences. Related: Behind the mask of the association.

Member Experience 136

Member Experience Innovation Association Value Member Engagement 136

Smooth The Path

FEBRUARY 12, 2019

Arlene is a very engaged association member. She attended the annual conference every year for the past seven years. She often buys the research reports and sometimes purchases a book or two from the association’s bookstore. You can significantly increase member engagement with a Member Engagement Strategy.

Member Engagement 68

Member Engagement Strategy Newsletter Leadership 68

Smooth The Path

AUGUST 9, 2017

The new member engagement rule of three. Good moods are contagious at conferences. Who are the Stephanies in your association? The post The Formula for Member Engagement appeared first on Smooth The Path.

Member Engagement 60

Member Engagement Conference Member Experience Association Value 60

Smooth The Path

AUGUST 23, 2017

“Who is helping to solve the member engagement problem?”, ”, an association CEO and big thinker in our industry asked me yesterday. Many indicators point to a member engagement problem for associations. The associations with the most member engagement systematically work on VEB.

Member Engagement 68

Member Engagement Recruiting Recruitment Revenue 68

Smooth The Path

MAY 7, 2017

Have you ever noticed the Twitter flurry before the conference? ” “Can’t wait for today’s awesome keynote to kick off this conference.” We can do this at your association, we just need to understand members better. Related: Member Engagement Research.

Member Engagement 84

Member Engagement How To Case Study Conference 84

Higher Logic

MAY 29, 2020

While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Higher Logic

MAY 13, 2020

With tools like online community and marketing automation , you recreate the best parts of your association online. The great ideas and valuable connections members build with each other at your annual conference can happen all the time. Reggie Henry, Chief Information and Engagement Officer, ASAE.

Tools 296

Tools Communications Email Marketing Recruiting 296