Blue Sky eLearn
MARCH 27, 2018
When it comes to recruitment for your association, you have to walk a thin line. Instead of creating a plan just to promote your program, focus on promoting the value of your program whenever prospective members naturally encounter it. Ready to recruit a fresh pool of members for your program? Let’s get to it!
Nimble AMS
FEBRUARY 15, 2024
A study conducted by McKinley Advisors found that successful associations take time to plan strategically. Study interviewees shared the importance of defined, long-term planning that encompasses the current and future state of the industry and organization. As an association leader, you don’t know what you don’t know.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Higher Logic
MAY 29, 2020
The goal: Every year, bringing in new members is likely to be on your association’s list. In order to recruit new members, associations need to provide a unique value proposition , something compelling enough that people see value in paying for membership on their own or asking their company to sponsor their membership.
Smooth The Path
FEBRUARY 15, 2018
While members do not join for the value, they stay for the value. Myth #3: Members Join Because the Association is the Leading Authority. Our organization is 75 years old and is the voice of the industry. Over and over members share how peers, managers, and others in the profession or industry prompted them to join.
Smooth The Path
OCTOBER 2, 2017
For example, the Florida Society of Association Executives (FSAE) recruited me to speak at this year’s annual conference. I am estimating it took another 300 posts, many calls with industry contacts, and about 70 presentations before I was first paid to speak. The network effect is growing my public speaking business.
Associations Now
OCTOBER 2, 2019
Help New Members Find Association Value. New members join associations with great expectations & specific goals in mind. But if membership doesn’t live up to those expectations, they won’t see the value & won’t renew. Want to grow your association? assnchat #assnprof [link] pic.twitter.com/2cDhgMUrrV.
Smooth The Path
AUGUST 23, 2017
”, an association CEO and big thinker in our industry asked me yesterday. Many indicators point to a member engagement problem for associations. Many associations are facing shrinking annual revenues, low retention ratings and, are having a harder time recruiting volunteers and quality volunteer leaders.
Expert insights. Personalized for you.
.png)
144 
Let's personalize your content