Higher Logic

MAY 29, 2020

Your goal should be to demonstrate how the community aligns with and leads to achieving the goals of your association’s strategic plan. This is how you can prove your new member community will be a valuable technology investment. 5 Common Organizational Priorities for Associations. Growing Non-Dues Revenue.

Social Media 254

Social Media Tools Member Engagement Revenue 254

.orgSource

FEBRUARY 21, 2023

Viewing mission, vision, and values as timely rather than timeless, reinforces their significance both to members and to the association’s daily activities. However, technology is a ruthless editor and could easily force a rewrite. Since that decision, Netflix’s revenue has tripled. Values create community.

Revenue 88

Revenue Guidelines Review Education 88

Protech

MAY 4, 2020

Yet, some organizations can lag in developing the technologies they need to provide a satisfying digital experience for their customers. . Typically, those interactions include your public relations and marketing activities, social media posts, email newsletters, webinars, blogs, SMS and podcasts. . Photo credit: Refactored.

Content 86

Content System Discount Software 86

Association Adviser

AUGUST 20, 2018

The 2018 Association Communications Benchmarking Study results show the needs for a balanced approach to technology and tradition as association communicators strive to keep members’ attention. Their persistent challenge is to find more technological, financial and human resources to make this happen.”.

Communications 60

Communications Newsletter Survey Report 60

Slice-Works

JULY 10, 2014

Two weeks ago, I began a series sharing nuggets from the most recent ASAE Membership, Marketing & Communications Conference. Make Your Membership Marketing Materials Rock. Defining Your Association Value. Ad sales + Product sales = revenue. Revenue/# of subscribers or members = Value of Subscriber/Member.

Communications 28

Communications Marketing Conference Social Media 28

Experts in Membership Marketing

JANUARY 12, 2010

They blame the recession or the industry for the errosion of their membership or non-dues revenue. But, given the recession, changes in communications and technology, and several other society-wide variables, most likely it isn't anymore. Ask yourself if your association's value proposition addresses your members' greatest need?

Revenue 28

Revenue Industry Communications Association Value 28

Reid All About it

FEBRUARY 24, 2023

Cierra Loflin at Superpath identifies the telltale signs of an underperforming blog and shares the turnaround advice of three content marketers who inherited mediocre blogs. Host: UST Education Speakers: Jeff Horne, Co-Founder, CEO, Wicket Steve Shock, VP Marketing, Wicket Marketing Technology Specialist Tue 2/28 at 12 p.m.

Certificate 39

Certificate Innovation Education Process 39