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Association Brain Food: 7.21.23

Reid All About it

. – The Future of Digital Communication Management Explore ways your association can leverage new technologies like AI to enhance overall member experience, optimize communications across multiple platforms, and ultimately increase revenue. Discover innovative approaches to enhance member engagement. 1 CAE credit.

Atlanta 195
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Association Brain Food: 12.1.23

Reid All About it

6 Event Trends for 2024 You Won’t Discover By Googling Event marketers, what do you do during the event “off-season,” the last two months of the year? Host: MeetingsNet Speakers: Brooke Gracey, Director, Demand Generation, and Carisa Bartelt, Manager, Industry Marketing, Cvent Wed 12/6 at 5 p.m. 1 CAE credit. More info/register.

Arlington 266
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Unpacking the Association CIO's Bag

Delcor

New privacy regulations, such as the EU’s GDPR and the California Consumer Privacy Act (and more to come ). They will learn, organize, and ‘associate’ without you—unless the CIO and the IT team work with business departments to provide the type of online experience that members and customers want and expect.

Project 105
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Association Brain Food Weekly: 11.8.19

Reid All About it

WBT Systems describes how higher ed is now competing with associations in the lifelong learning market. MemberSuite explains the differences between customization and configuration, why you should think twice about AMS customization , and how many systems are customized even when they’re not marketed as such. Long live the topic!”.

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Association Brain Food Weekly: 3.5.21

Reid All About it

This discussion will examine the intersectionality between the elements of change management, DEI principles, and online community management to design an equitable user experience. Your association shifted from live to online events last year and you struggled to secure sponsorship revenue. Director of Client and Market Success, ?rasa.io.

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Association Brain Food Weekly: 4.10.20

Reid All About it

MemberSuite suggests rethinking your normal promotional communication style when marketing a new virtual event. Find out how they are pivoting to engage their 7,000 members and rethink their meetings. Presenters: Beth Arritt, Staff VP Marketing, AAAE. Lori Ely, Chief Revenue Officer, Results Direct | RD Mobile.

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Association Brain Food: 7.15.22

Reid All About it

The ASAE Technology Council and Marketing Council joined forces two years ago to create a model for assessing an association’s marketing technology maturity, which the pilot group found helpful. Prepare your association for these ten marketing automation implementation challenges. MarTech Maturity Model. Quick hits. CMP credit.