Higher Logic

MAY 2, 2019

Association members want to learn, and there are multiple different ways publications can support that. For example, an annual event publication could be your biggest print run of the year – and a huge opportunity for revenue growth and boosting member knowledge. Strengthen the knowledge of your members + readers.

Tips 136

Tips Revenue Case Study Content 136

Reid All About it

JUNE 2, 2023

Digital marketing professionals can capitalize on this newly digitized channel to create personalized, engaging experiences that drive business growth. By leveraging the power of events, digital marketers can build personal connections with attendees that drive revenue and achieve digital transformation goals. More info/register.

Technology 195

Technology Chicago Education System 195

Reid All About it

MAY 29, 2020

Listen to two case studies: rapidly converting a face-to-face meeting to a virtual event within 3.5 weeks, and the steps they are taking to use traditional face-to-face experience and event design strategy tools to plan for a hybrid event at the in-person fall conference and the contingency for a virtual-only event.

San Diego 259

San Diego Strategy North Carolina Conference 259

Reid All About it

JANUARY 14, 2022

Non-Dues Revenue: How Associations Can Diversify Their Revenue. Learn what constitutes non-dues revenue, why non-dues revenue is so important to associations, how to analyze if you are doing well or not and if non-dues affects your member model/pricing strategy, some key non-dues revenue areas, and the importance of partnerships.

Team 195

Team Technology Certificate Revenue 195

Reid All About it

MAY 12, 2017

How to Fuel Exceptional New Member Experiences. Members think far differently about joining, engaging and renewing than associations do. Contrary to our traditional notion of the one-year membership cycle, the decision to renew is highly influenced by the new member’s experience when they first join.

Raleigh 150

Raleigh North Carolina Chicago Technology 150

Reid All About it

JULY 14, 2023

Hear about the importance of prompt engineering and creating successful prompts, how to use AI to increase member value and revenue streams, and what to do with your data for AI to work most effectively. Learn about a 5-step method for pricing your learning programs and selling the value to get buy-in from your board.

Education 39

Education Price Tools Technology 39

Reid All About it

NOVEMBER 8, 2019

Presenter: Mike Madden, head of commercial demand generation for Adobe Experience Cloud. Chapters and Affiliates: For the “Swing” in Your Member Experience. What if we envisioned chapters to be a concrete way to experience the association? Building a Member-Centric Culture with Online Community. Host: eMarketer.

Social Media 39

Social Media Revenue Washington DC 39

Reid All About it

APRIL 17, 2020

The asparagus in the farmers market is usually triple the price of asparagus on sale in the supermarket, but it tastes so much better, so I always treat myself to a few bunches during the season. – Virtual Coffee Talk: Uncovering New Sources of Revenue. Michael Tatonetti, Professional Pricing Society. 1 CAE credit. .

North Carolina 44

North Carolina Montana Revenue Content 44

Nimble AMS

JULY 22, 2022

Ungated content, like blog posts, case studies, podcasts, or infographics, is free for an individual to consume and share. Pros: Paid content, like learning programs, research articles, or journal subscriptions, is a great form of non-dues revenue for your association. Free or ungated content. Learn more. Watch now.

Content 126

Content Marketing How To LMS 126

Reid All About it

APRIL 10, 2020

Find out how they are pivoting to engage their 7,000 members and rethink their meetings. Lori Ely, Chief Revenue Officer, Results Direct | RD Mobile. Now is the time to be flexible, adjust your sales outreach efforts, fine-tune sponsor and customer value and expectations, and discover new revenue streams. More info/register.

North Carolina 74

North Carolina Content Montana Social Media 74