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Don’t Ignore Non-Dues Revenue Potential of Digital Badges!

WBT Systems

This week Eric Kuhn, opening keynoter at ASAE’s 2017 Marketing, Membership & Communications Conference advised attendees to “ adopt social media next practices , not just best practices “, when describing social media as one of the most powerful marketing tools for associations.

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24 Top Association Member Engagement Strategies to Rock Retention

EventMobi: Association Events

Have strategies for in person and online spaces Local extroverts might be eager to meet up at a restaurant for a networking event, but members who live on the other side of the country might not have the time or money to fly out for a conference. Chat with our team to see how your organization can benefit!

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From stage to screen: creating compelling on-demand continuing education content

Freestone

There are three major benefits you’ll find in repurposing your continuing education content: Reach a larger audience Engage more learners Boost your revenue How to record and edit live presentations for online consumption One way to repurpose your content offerings is to transform live presentations into on-demand learning resources.

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Associations Need to Lead Change with Education Programs

WBT Systems

The authors of the whitepaper cite Georgetown University noting “Industry-based certifications address several problems that postsecondary credentials currently face: relevance, accountability, consistency, and portability.”

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Association Learning: Does your Story Inspire Members?

WBT Systems

Conferences can be a great place to do this, while also reconnecting with your peers, sharing experience, and learning about new ideas. We have also posted in the past about how to successfully market your association learning management system to appeal to members and potential members.

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Associations: Solving the Skills Gap with Digital Credentials

WBT Systems

In the past, they achieved this in part by selling continuing education content to members, either directly or indirectly through conferences and forums. Prior to the digital revolution, these credentials were called certificates of completion. Badges recognize program and certificate completion, with badge color based on skill level.

LMS 253
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Make a Splash: Promoting Your New LMS and Making a Great First Impression

Blue Sky eLearn

Include a coupon code for a discount on a first purchase or a percentage off a popular offering. Ask some of your most engaged learners to share which of your online education offerings they’re most looking forward to, or what certificate they just earned, on social media or in your online community. Provide incentives.

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