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3 Strategies to Recruit Members Through Association Software

Blue Sky eLearn

Prospective members are much more likely to respond positively to a recruitment strategy that feels like a natural part of their interactions with your association than they are with outright marketing strategies that, in today’s media landscape, feel obvious and forceful. Offer online-only membership benefits. Online education.

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eLearning Pricing Models: 5 Ways to Price Your Courses

Forj

Are you creating new eLearning courses to provide value to members and bring in revenue for your association’s learning business? If so, you’ve probably encountered the challenge of how to price those courses. Pricing Strategy for Training Courses: Subscription vs. One-Time Fee.

Price 172
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Association Brain Food: 12.8.23

Reid All About it

Mark Lowry at Association Analytics shares helpful member retention strategies. The solution: “fewer, shorter, more interactive online meetings.” Keep these findings in mind when planning staff and member online meetings and educational programs, including conferences. Member retention. Zoom fatigue. Gen Z careers.

Strategy 272
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Help Millennials Get Jobs: Offer Online Learning & Career Resources

WBT Systems

Although they’re the biggest generation in the workforce, millennials make up only 19 percent of association members, per MGI. Recruitment strategy: help millennials get jobs. Online career center. Create an online career center that features professional development programs and other career resources for young professionals.

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Online Course Marketing Tactics from Six-Figure Digital Entrepreneurs

WBT Systems

When digital entrepreneurs—those who make their living selling online products and services—see a need in their market, they design a revenue-generating online course to meet that need. They also use online course marketing tactics that help them become millionaires in the process. Build it when they come.

Course 186
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Associations Need to Lead Change with Education Programs

WBT Systems

“ The Association Role in the New Education Paradigm ”, a recently published whitepaper, outlines the potential for Associations to lead a much needed change in the current education industry. But they ask – are associations ready to lead this change? Associations have all the tools to lead the change, but are they ready?

Education 150
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Association Brain Food: 12.1.23

Reid All About it

Rikki Schlott says her generation (Gen Z) has inherited a post-hope world stripped of what matters. She explains what happened to her generation when their social lives moved onto smartphones—depressing but valuable insight for associations. Plot a course for responding to and reducing recurrences of findings during your audit.

Arlington 266