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Membership Hack: Recruitment Competition for Chapters

Associations Now

The National Association of Home Builders (NAHB) is in the final few weeks of its fall membership drive, and last week it upped the ante by announcing cash and prize incentives that will be awarded its top recruiters. For some chapters, the fall membership drive creates an opportunity to engage members in local recruitment events.

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Daily Buzz: Retaining Chapter Leaders

Associations Now

It can be frustrating to recruit and train a chapter leader just to have them drop out or burn out a short time later. Spell out national’s chapter-related responsibilities and resources,” writes Charlotte Muylaert. Chapter leadership comes with a lot of responsibility. Here’s how you can empower your leaders to prevent turnover.

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Five Ways to Boost Your Microvolunteering Resources

Associations Now

Volunteers can sometimes be difficult to recruit—but asking them the right way helps. It’s essentially the ‘many hands make light work’ approach,” notes Charlotte Muylaert, a marketing leader for Billhighway, in an article on ASAE’s website. Sometimes, it comes down to the right task doled out the right way.

Resources 104
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Association Brain Food Weekly: 11.13.20

Reid All About it

The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Association compensation had been rising at all levels, fueled by a robust recruiting marketplace and strong economy, but that came to a halt in March 2020. More info/register. Mon 11/16 at 11 a.m. – Tue 11/17 at 11 a.m.

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Association Brain Food Weekly: 2.17.17

Reid All About it

AENC Charlotte Connection Event (Charlotte NC). Location: Charlotte, NC. Even someone without any tech experience can turn their website into a new member recruiter — in just an afternoon. More info/register. Host: FMAV. Wed 2/22 at 3:30 p.m. Info/register. Wed 2/22 at 4 p.m. More info/register. Thu 2/23 at 2 p.m.

Charlotte 150
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Association Brain Food Weekly: 2.17.17

Reid All About it

AENC Charlotte Connection Event (Charlotte NC). Location: Charlotte, NC. Even someone without any tech experience can turn their website into a new member recruiter — in just an afternoon. More info/register. Host: FMAV. Wed 2/22 at 3:30 p.m. Info/register. Wed 2/22 at 4 p.m. More info/register. Thu 2/23 at 2 p.m.

Charlotte 150
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Association Brain Food Weekly: 4.30.21

Reid All About it

Conversation with Membership Marketing Expert Tony Rossell About His Recently Released Book: Membership Recruitment: How to Grow Recurring Revenue, Reach New Markets, and Advance Your Mission. Why is membership recruitment so important, and how can you use it to grow your association? Thu 5/6 at 12 p.m. 1 CAE credit. Thu 5/6 at 1 p.m.

Education 354