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Association Brain Food: 8.11.23

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A few of them might surprise you, but they’re essential for technology project success. These intimate, virtual conversations are a chance to form meaningful connections with other women and allies in the association technology community. All events are online at Eastern Daylight Time unless otherwise noted. Change management.

Chicago 195
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Association Brain Food: 5.12.23

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The corporate market is a growing profit center for them—and could be for your association too. They describe several examples of general and specialized membership tiers and discuss factors to consider before moving forward, like your AMS and market research. Learning business. Membership tiers. Newsletters. Demystifying API.

Chicago 200
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Association Brain Food: 3.24.23

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Data-informed event planning. MemberSuite cautions associations against using pre-pandemic data to plan events. They explain how to use AMS data for planning and marketing events. In a tough hiring market, you need to hold on to the talent you have. Location: Chicago IL.

Revenue 227
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Association Brain Food: 6.2.23

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The weekly list of free educational events and resources for the association community… “Almost everything will work again if you unplug it for a few minutes, including you.” Anne Lamott If I could teach one marketing lesson. Listen up, my sales and marketing friends. Technology decisions. Change readiness. 1 CMP credit.

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Association Brain Food: 7.7.23

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You can also use parts of the template for other technology selection projects since prospective vendors will need much of the same information. Because “people will continue to crave true and honest connection with actual living and breathing people,” you should resolve to keep the human aspects of your marketing intact. 1 CAE credit.

Tools 195
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Association Brain Food: 6.23.23

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They describe how technology can help your association do this by strengthening your organization’s culture. As Sheri Jacobs and Lisa Boylan say, AI policies “serve as essential guardrails, guiding associations on how to manage and harness the power of AI technology effectively.” Marketing benchmarks. Event apps.

Metro 195
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Association Brain Food: 6.9.23

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Mercury Creative Group explains why you should have an ideal buyer in mind when crafting marketing content. Event marketing. She says it’s time to retire outdated and insider event marketing jargon. AWTC Happy Hour at AMS Fest (Chicago IL) Join AWTC for happy hour at AMS Fest. Location: Chicago IL.

Revenue 205