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Give Your Conference Attendees Something to Brag About

Associations Now

Phoenix-based Cloth & Flame is transforming events into experiences. Increasingly, meeting organizers are looking for ways to market and build their conference into a true event—an opportunity to network and learn from others while having a unique, immersive experience. Here’s how you can learn from their success.

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Association Brain Food Weekly: 5.3.19

Reid All About it

The weekly list of free educational events and resources for the association community… View from our campsite in the Superstition Mountains Wilderness east of Phoenix. Learn how to increase meeting attendance, boost revenue and lower marketing costs, maintain relevance with your members, and overall improve the member experience.

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Association Brain Food Weekly: 11.18.16

Reid All About it

In September, after a few days in Phoenix where Jim had a conference, we headed north to Sedona for a few days of hiking. Presenters: Sean Holladay, co-founder and chief marketing officer, Crowd Mics. David Epstein, content marketing manager, Bizzabo. I love combining a conference with a vacation. Two trips for the price of one!

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Four Paradigm Shifts to Reshape Your Next Meeting for Attendees 

Associations Now

At Rancho de los Caballeros, about 70 miles northwest of Phoenix, visitors can golf—a conference staple—and also try their hands at skeet shooting, archery, and horseback riding. “I believe getting attendees out of the city and bringing them to a serene location is beneficial for everyone’s mindset.”

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Association Brain Food Weekly: 9.16.16

Reid All About it

Deb Fiscella, president, Center Stage Marketing. Airbnb and other alternative accommodation services are making inroads into the leisure travel market, but meeting-goers will always want to stay in the headquarters hotel, right? Presenter: Mark Bornstein, Vice President, Content Marketing, ON24, Inc. More info/register.

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Association Brain Food Weekly: 6.21.19

Reid All About it

The weekly list of free educational events and resources for the association community… Maggie McGary shares insights from the Community Roundtable’s 10th Annual State of Community Management report and cross-references them with findings from MGI’s Membership Marketing Benchmarking Report. Jen Maltba, Marketing Manager at Cvent.