Communications Conference Member Research Strategy 
Reid All About it
MAY 3, 2019
Amanda Kaiser dispels three myths on why people join associations and reveals the real reason—based on her member research. Tue 5/7 at 12 p.m.* – Communicating Data with Stakeholders. Tim Ahlenius, Director of Digital Strategy, Americaneagle.com. Conference Trends Every Meeting Planner Should Know. 1 CAE credit.
Reid All About it
JULY 9, 2021
Fri 7/9 at 12 p.m.* – Strategy First, Software Next. To explore this question, we are kicking off a three-part series—the first will be “Strategy First, Software Next.” Improve Your Email Engagement with a Conversational Email Strategy. Presenters: Ryan Costello, Chief Strategy Officer, MemberSuite.
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Fonteva
FEBRUARY 9, 2021
Whether more engaging alternatives are popping up or you’ve simply run out of fresh ideas, it’s worth it to explore how you can strengthen your association member engagement strategy. As we begin this new year, refreshing and revitalizing your member engagement strategies might be just what you need to ensure success for 2021.
Association Success
MAY 28, 2019
How is your association consistently aligning its strategic plan and business strategy with its brand? In the association space, we often think that advocacy means fundraising for the organization and lobbying to members of Congress on behalf of the organization’s and members’ mission.
Smooth The Path
AUGUST 30, 2016
As established organizations, knowing our member’s why helps us develop and communicate our why. We are a community of professionals. The conference this year is in Las Vegas. Think of all the member research you have done whether it is analyzing the data or conducting surveys. Why do members renew?
Smooth The Path
JUNE 18, 2019
I was only reminded of the association when a promotional email came in, asking me to attend their national conference. My first-year member experience lines up with many other new member’s experiences according to member research. Three Ways to Make Your New Member Onboarding Program the Best It Can Be.
Smooth The Path
OCTOBER 4, 2016
Members have a challenging problem and we have the solution but they do not use our solution. We reach only 14% of the population of potential members. Only 25% of our members come to the conference. Our members are busy. Our solutions are not the exact solutions members need to solve their problem.
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