Communications Document New York Recruiting 
Reid All About it
FEBRUARY 19, 2021
Dave Lutz of Velvet Chainsaw Consulting applies the principles of product management to virtual/hybrid conferences and comes up with several ideas for repackaging and rebroadcasting session content that will deliver member value and/or new revenue. Membership recruitment. Host: New York Society of Association Executives.
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FEBRUARY 12, 2021
The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. Facilitators: Alexandra Bradley, Director of Communications and Engagement, American College of Osteopathic Family Physicians.
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SEPTEMBER 17, 2021
Ann Patchett, New York Times ). Learn how to formulate the perfect content governance plan for your organization as well as the four key components of content management, both online and off, put together the right team of content governors, and develop a content governance strategy document. (Sloane Miller, Creators Hub ).
Beth Kanter
NOVEMBER 20, 2018
They are also using chatbots internally to make communications processes more efficient. Charity Digital News published this interview with Rob Leyland, Innovation Manager, about their recent efforts. Some recent examples include: Amazon’s AI recruiting software that learned to penalize résumés that included the word “women.”
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OCTOBER 18, 2019
It feels like fall, finally, so I took out the Instant Pot and three-plus pounds of short ribs from the freezer to make this New York Times recipe. Even with all the technological innovations revolutionizing membership recruitment strategies in today’s world, the membership brochure remains a mainstay of membership marketing.
Reid All About it
NOVEMBER 6, 2020
Fall is traditionally the budget season for many associations, but I have a feeling 2021 budgets will truly be living documents. Host: New York Society of Association Executives (NYSAE). The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Agile budgeting.
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AUGUST 20, 2021
Recruiting and retaining volunteers is a mighty challenge when members have no time to spare. Association communication trends. Associations are communicating more frequently than ever before but still struggle to articulate their member value proposition and customize communications for different cohorts. 1 CAE credit.
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