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Association Brain Food Weekly: 6.6.16

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. – MGI’s 2016 Membership Marketing Benchmarking Report. Find out firsthand the latest association growth trends with the lead authors of the 2016 Membership Marketing Benchmarking Report. Host: Marketing General Incorporated. Presenters: Erik Schonher, Vice President, Marketing General Incorporated.

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Association Brain Food Weekly: 11.13.20

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This study investigates more than 60 factors influencing members across six domains, including economic, technology and market psychology. MemberSuite explains the benefits for associations and employers as well as tips for planning, marketing and producing the event. Powering Engagement with Persona-Led Marketing.

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Association Brain Food Weekly: 8.11.17

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Here’s what you need to know about Voice AI , “the next frontier of brand marketing.” And that means association marketing too. Now I’m getting the gist of it from Mike Guerreri, CAE, of DelCor Technology Solutions. Hosts: Billhighway and Mariner Management & Marketing. Duration: 2 hours. Location: Toronto, ON.

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Association Brain Food Weekly: 9.15.17

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Dave Coriale at DelCor Technology Solutions isn’t one to use that kind of language in public but he did share 12 steps association CEOs can take to avoid becoming the next Equifax —and avoid getting the axe. WBT Systems has a solution associations can implement to solve that problem: a post-conference learning plan. More info/register.

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Association Brain Food Weekly: 2.19.21

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Conference content. Dave Lutz of Velvet Chainsaw Consulting applies the principles of product management to virtual/hybrid conferences and comes up with several ideas for repackaging and rebroadcasting session content that will deliver member value and/or new revenue. I love Marketing General Inc.’s Membership recruitment.

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Association Brain Food Weekly: 2.10.17

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In her work with associations, Amanda Kaiser has talked with hundreds of members about their conference experience. DelCor published two good posts in the last week – one suggests the questions you should ask the references provided by technology vendors. Tue 2/14 at 12 p.m.* – Video Event Marketing that Drives Revenue.

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Association Brain Food Weekly: 2.10.17

Reid All About it

In her work with associations, Amanda Kaiser has talked with hundreds of members about their conference experience. DelCor published two good posts in the last week – one suggests the questions you should ask the references provided by technology vendors. – Video Event Marketing that Drives Revenue. Location: Raleigh NC.

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