Content Innovation Louisville Marketing 
Reid All About it
MAY 7, 2021
WBT Systems read through four recent research reports to discover what association execs and members are saying about the pandemic’s impact on associations, the future outlook, and their take of innovation—I especially liked those findings from Mary Byers. Marketing must-haves. When choosing marketing channels, visualize the curve.
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APRIL 30, 2021
Check this flowchart before you decide to put that content behind a paywall or lead magnet form. Integrated Strategies for Marketing New Products ( Chatting with Agnes & Cecilia). Many associations are analyzing what makes sense and how best to offer their content/meetings moving forward as so much is still up in the air.
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Reid All About it
JULY 23, 2021
Marketing General Inc. recently released their 2021 Membership Marketing Benchmarking Report , one of my annual must-reads. Clinical Assistant Professor at the University of Louisville. Challenges and Hopes: Insights from MGI’s 2021 Membership Marketing Benchmarking Report. Host: Marketing General Inc. Host: ASAE.
Reid All About it
JULY 16, 2021
How to create an editorial calendar that will streamline your content strategy. Moving forward means being innovative in your event design to deliver quality experiences that meet the needs of your delegates—whether they’re online, hybrid/blended or in-person—and adapt to last-minute changes. Quick hits. Neil Patel ). Host: PCMA.
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OCTOBER 21, 2016
Tagoras , a consulting and education firm specializing in the market for lifelong learning, invites you to participate in a survey that will help our community better understand how membership organizations use or don’t use social technologies to deliver learning. Mon 10/24 – Design Thinking for Innovation (Coursera).
Idea Architects
JUNE 13, 2012
custom-designing keynotes, workshops, and leadership conferences that promote innovation, learning, and community. are present, engaged, and contributing, we help create the content and. community that people value and that our organizations market. 24-25, Louisville, IU Board of Mgrs Retreat. Wednesday, June 13, 2012.
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AUGUST 20, 2021
Tim Hopkins, senior consultant at McKinley Advisors, describes a new model for the product development process that prevents volunteers from hindering innovation. Your association’s events will need new creative content to draw in your membership, new prospects, and sponsors. Presenters: Andrew Pearson, Chief Marketing Officer, Socio.
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