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4 types of ungated content to create to engage your audience

Association Success

Unless your association adopts modern digital marketing tactics, you’ll risk being lost in the shuffle. . Not only can this content help your association stand out online, but it can also offer non-members a sample of the insights they’d gain by joining. Craft an engaging email newsletter. Take Aetna , for example.

Content 148
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Association Brain Food: 7.7.23

Reid All About it

Self-paced online courses. Designing asynchronous (self-paced, on-demand) online courses is even tougher, but WBT Systems gives you a head start. They share 19 activities to build into your asynchronous courses that will make them more effective and enjoyable. Creating effective, engaging live instruction is challenging enough.

Education 195
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Association Brain Food: 5.12.23

Reid All About it

The corporate market is a growing profit center for them—and could be for your association too. They describe several examples of general and specialized membership tiers and discuss factors to consider before moving forward, like your AMS and market research. Newsletters. Learning business. Membership tiers. But do you?

Chicago 200
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5 Ways Technology Can Push Your Fundraising Strategy Forward

Higher Logic

That’s why we’ve put together a refresher course on some of the greatest advantages of using technology as part of your nonprofit fundraising strategy. Online community and marketing tools open up communications with your supporters. We’ll discuss the following ways that the right software can boost your fundraising power: 1.

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Stronger by Association: Cool New Tech Tools

AMR Management Services

” It’s a revolutionary social marketing and research platform that enables you to be rewarded for your ideas and brand promotions. Consumers earn cash or rewards for taking surveys, sampling new products and promoting favorite brands. Cause Marketing Tips - Target Prospects. Newer Post. Older Post. ► August. (1).

Tools 64
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Cheap and Cheerful Audience Analysis for Nonprofits

Beth Kanter

One of the more chilling innovations in marketing over the past few years is called “predictive analytics” It’s this blend of statistical analysis, data mining and psychology which enabled Target to conclude that a teenage girl was pregnant before her father did. ” Facebook Ads as Filters.

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What Should We Make of “Pay What You Want”?

Associations Now

It likely worked for Radiohead, more than anything else, as a marketing ploy to generate buzz and downstream revenue via sales of physical albums and concert tickets.) Most synagogues in our sample have been using a voluntary commitment model for too short a time for this question to be answered meaningfully.”

Price 40