Association Success
NOVEMBER 17, 2020
Not only can this content help your association stand out online, but it can also offer non-members a sample of the insights they’d gain by joining. Craft an engaging email newsletter. The insurance giant offers two newsletter options: A regular round-up of new posts from the Aetna blog. Take Aetna , for example.
Associations Now
AUGUST 13, 2023
Of course, no leader possesses only one of those traits. Associations don’t do earnings calls like corporations do, and many aren’t sizable enough to draw a meaningful sample of employee reviews. But leaders still communicate plenty: In memos, speeches, newsletters, and all sorts of messaging.
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Reid All About it
JULY 7, 2023
Self-paced online courses. Designing asynchronous (self-paced, on-demand) online courses is even tougher, but WBT Systems gives you a head start. They share 19 activities to build into your asynchronous courses that will make them more effective and enjoyable. Should you continue as planned or course correct?
Reid All About it
MAY 12, 2023
Newsletters. I bet members interact with your newsletters more regularly than any other product or service, which means your association should carefully plan and design each edition. shares 15 ways to improve your newsletter content and delivery. But do you? Virtual for in-person attendees. 1 CAE credit. More info/register.
Higher Logic
OCTOBER 12, 2017
That’s why we’ve put together a refresher course on some of the greatest advantages of using technology as part of your nonprofit fundraising strategy. Like we said, that’s just a sample of the wide variety of giving options your donors will have thanks to the magic of fundraising software. Peer-to-peer fundraising pages.
Idea Architects
MAY 16, 2012
In one of my volunteer roles, I write a feature in the ASAE Executive Management Section IdeaLink newsletter called Seen Elsewhere. The best are delivered in a free newsletter every Sunday and make for an inspired start to the week ahead. Seen Elsewhere: Building Creative Capacity, Emerging Education Models, and Group Decision Making.
Beth Kanter
FEBRUARY 6, 2013
Consider these two sample audiences: “Canadian women” or “18 to 30-year-old women in BC or Alberta who live in cities with more than 100,000 people” Of course, most NGOs can’t afford to hire the kind of market researchers you’d need to produce a sophisticated work-up of who your core audience is.
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