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Does Your Leadership Style Need a Change?

Associations Now

Culture eats strategy for breakfast, the cliche goes, and culture apparently never goes hungry: According to a survey O’Reilly conducted, 92 percent of 1,300 executives said “improving their firm’s culture would increase its value.” Of course, no leader possesses only one of those traits.

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5 Ways Technology Can Push Your Fundraising Strategy Forward

Higher Logic

That’s why we’ve put together a refresher course on some of the greatest advantages of using technology as part of your nonprofit fundraising strategy. As technology becomes more advanced, so do nonprofit strategies. How will the configurations affect your fundraising strategy, constituent engagement, or data management?

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Association Brain Food: 7.7.23

Reid All About it

Self-paced online courses. Designing asynchronous (self-paced, on-demand) online courses is even tougher, but WBT Systems gives you a head start. They share 19 activities to build into your asynchronous courses that will make them more effective and enjoyable. Creating effective, engaging live instruction is challenging enough.

Tools 195
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Association Brain Food: 5.12.23

Reid All About it

WBT shares seven MOOC business model strategies you should definitely steal. Newsletters. I bet members interact with your newsletters more regularly than any other product or service, which means your association should carefully plan and design each edition. shares 15 ways to improve your newsletter content and delivery.

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Video Marketing Strategy: How To Bring Your Brand To Life

CMA Solutions

A compelling video marketing strategy brings your brand to life because it captures and presents people as they are. Let’s take a look at how you can bring your brand to life with a strong video marketing strategy: 9 Best Business Video Ideas 1. Here’s a sample, short video on social media to pique your interest. All the above!

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Chamber of Commerce Membership Levels: Why They Matter and How To Create Them

MemberClicks

In other words, a tiered dues model enables chambers to stop limiting member organizations’ choices by forcing a one-size-fits-all strategy. These could take shape as training, courses, annual conference training, etc. Instead, chambers give members the option to pay for only the benefits they want.

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Welcoming New Members

Association 141+

Members often join for a single reason – perhaps it is a conference, or signing up for a course or certification, or wanting to join a local component. Regular newsletters/e-journals/e-publications that are member benefits and not sales. Exceptions should be factored in such as: 1. Quick steps to getting started can be helpful here.