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How Can You Manage Negative Facebook Comments?

Associations Now

In a recent analysis published in its scholarly journal Information Systems Research , researchers from the University of Minnesota found that, in an analysis of 12,000 posts from 41 Fortune 500 companies, negative posts outranked positive posts at a ratio of nearly 2 to 1. Leverage your public face. Share them in the comments below.

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Association Brain Food: 10.20.23

Reid All About it

Equip yourself with innovative approaches to adapt community engagement strategies in an AI-augmented landscape. Equip yourself with innovative approaches to adapt community engagement strategies in an AI-augmented landscape. Learn innovative engagement strategies for this digitally native generation. More info/register.

Maryland 272
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Association Brain Food Weekly: 5.14.21

Reid All About it

This week, WBT Systems shared a swipe file of marketing blurbs for association conferences, courses and credentialing programs —have at it! Even though data from our 2021 Training Trends Report tells us that in-person training will make a return, more courses will likely remain virtual. Event safety. More info/register.

St. Louis 341
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Association Brain Food Weekly: 5.21.21

Reid All About it

Hear about strategies from associations (and a few non-profits) that have weathered this and how these strategies can ultimately help us engage more members – a greater diversity of members – in the work of the association going forward. Workforce Strategy Webinar: Tools You Can Use. 1 CAE credit. More info/register.

San Jose 369
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See a Chapter Bright Spot? Propagate It!

Mariner Management

Interestingly in many states, including Mariner’s home state Maryland, golf courses were able to re-open in the first phase with some restrictions , albeit critical ones for golf tournaments. The Community Associations Institute (CAI) Minnesota chapter is one such group and the result was high fives from sponsors (they retained nearly all!)

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Association Brain Food Weekly: 7.14.17

Reid All About it

Digital entrepreneurs are discovering how to make lots of money in what was once association territory: online courses and membership communities. WBT Systems reveals some of the tactics used by these online entrepreneurs to develop, test and market their six-figure-revenue-generating [wow] online courses. ” More info/register.

Chicago 166
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Find More Meaning in Your Metrics

Associations Now

Back in July, we took a look at how the “moneyball” strategy in baseball was being felt in ticket offices of Major League Baseball clubs and what associations could learn from it for their own “ticket” (i.e., Of course, associations have missions too. membership) sales. Insert yours here.) You get the idea.