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Association Brain Food: 10.20.23

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TopClass LMS explains how to use emotional marketing triggers to persuade people to register for an educational program or conference. Katherine Wayne, AMC Association Management Center ) Dealing with data: how to create reports that work for everyone. Instead of people quietly leaving, they ask how can I sign up for next year?

Maryland 272
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Association Brain Food: 2.2.24

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If your association is looking for a sure-fire way to attract young professionals, TopClass LMS has the answer: early-career microcredentials. They explain how to develop a content strategy, know when it’s time for a redesign, decrease costs and increase revenue. Print magazines. 1 CAE credit. More info/register. 1 CPE credit.

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Association Brain Food: 2.9.24

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TopClass LMS suggests putting a new spin on your membership and education marketing. Greg Pollack at Association Analytics recommends three useful strategies to elevate your association’s impact in the new year. Location: Denver CO. Leave with tools you can use today to build a strategy that best fits your organization.

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Association Brain Food: 9.22.23

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TopClass LMS reviews the pros and cons of recording an educational event from both the attendee and association perspectives. If your AMS partner doesn’t offer one, he shares tips for how to create a users group yourself and get the most out of it. Mark Wallach, Engagement Mobile Strategies ) How to use AI to do stuff.

LMS 266
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Association Brain Food: 4.5.24

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TopClass LMS explains how to differentiate and add value to your association’s education programs by building a human touch into them. Blue ocean strategy. They describe strategies for applying game mechanics to influence attendee behavior , including incentives and technology that can help you achieve event goals.

Revenue 256
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Association Brain Food: 3.17.23

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They surveyed 100 associations about revenue growth strategies, business development practices and skills, risks and obstacles to growth, reporting and metrics, and performance of membership, events and non-dues revenue programs. Devin Cleary, MeetingsNet ) How to eliminate content bottlenecks and keep your content marketing engine running.

Revenue 205
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Association Brain Food: 8.4.23

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I hope to greet and meet many of you there and also at Non-Dues-a-Palooza (NDAP) in Denver in early September. Impexium dives deep into membership pricing models to explain when to make a change, how to do the requisite research, what type of models are commonly used, and how to figure out pricing. Member engagement.

Atlanta 195