Wed.Aug 07, 2019

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Membership Q&A: How Long Should Our Grace Period Be?

Spark Consulting

Ah, the grace period, the bane of the membership profession’s experience. Should we have a grace period at all? How long should it be? I will admit to being a hard-ass about grace periods. My preference is none. If your membership lapses on July 31, 2019, then your access is cut off as of 12:01 am August 1. Remember how I recently wrote about rewarding the behavior you want to encourage ?

Discount 186
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AMR IdeaCON – Collaborative Problem-Solving Six Months Later

AMR Management Services

It's difficult to believe, but we’re coming up on six months since the AMR internal professional development conference; IdeaCON. The results were wonderful, with 82.6% of participants indicating.

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We Asked, You Answered: Practical and Tactical Event Strategies

Associations Now

Not every “wow”-worthy gesture at an event has to be bold—sometimes, it just has to be supremely useful. Here are a few smart ways associations impressed their attendees and exhibitors. Sometimes, the biggest “wow” you can generate for your attendees isn’t a spectacle. Maybe it’s just a sign that you’re listening and willing to go above and beyond to make them feel happy and included.

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Nonprofits Are Adding Bots to their Social Media Teams

Beth Kanter

There are many chat bot authoring platforms that make it easy for anyone to create a bot without requiring the technical expertise in natural language programming. While easy to set up, designing an effective bot for a nonprofit from scratch can be daunting. Direct Relief , a humanitarian aid organization, and its Direct Relief and its bot builder, Mind Heros , have open-sourced their model.

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How to Increase Membership Renewal

Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

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Managing a Global Workforce Requires New Skills

Associations Now

As associations more often have employees operating in locations around the world, the skills required to manage that workforce are changing. Modern expectations, technology, and time zones must be tackled in new era. Hear More from Willis Turner Willis Turner, CAE, will speak at the Learning Lab session, “ Managing Global Teams: The Future of Work ,” which takes place on Monday, August 12, at 4 p.m.

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Daily Buzz: Where’s the Line in Personalization?

Associations Now

Take care to avoid the “creepiness factor” when implementing personalization tactics. Also: A few awesome facts about coffee, because why not? Personalization is a great tool to engage members, but dive too far into their personal information, and your association runs the risk of coming off, well, a little creepy. The trick is to use personalization to make your organization’s communications relevant, says Sigmund VanDamme on Association Success.

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Join?Aptify at ASAE Annual Meeting for a walk in the park?

Aptify

Join the? Aptify ?team August 10-13 at the Community Brands ? booth #1523 ?during the? 2019 American Society of Association Executives (ASAE) Annual Meeting ?in Columbus, OH. . ASAE Annual Meeting is where?thousands of association professionals and industry partners gather to share new ideas, trends, and best practices. At the ASAE event, association professionals like you s ecure the future by learning, connecting, and achieving more while working together to forward your mission. .

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Why the CISO Is Getting a C-Suite Promotion

Associations Now

A recent study finds that the increased scrutiny of security incidents is leading many chief information security officers, or CISOs, to report right to the top, rather than to the CIO. The chief information security officer role has been given an upgrade—and is now widely seen as an executive-suite role. That’s according to a new report from the information technology firm Wipro, which found that more than a fifth of CISOs are now reporting directly to the CEO, rather than the CIO.

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How to Be Productive When You Don’t Feel Like Working

Associations Now

The day goes by faster when you are busy. So how to fill the hours in an engaging way? Here are our top 10 tips to stay productive, and stay sane! It’s the dog days of summer. Your vacation is over. Everyone is out of the office. And the sunny days make it hard to focus. No one feels like working. You could spend the day online just messing around but even that gets old after a while.

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How to Create a Winning Event Marketing Strategy

Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.