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Association Brain Food: 4.12.24

Reid All About it

Fri 4/12 at 11 a.m.* – Leadership Excellence: Prioritization and Inspiring Change Navigating complex projects and organizational change can be daunting for any leader, but women often face unique challenges in gaining buy-in and driving results. . I’m happy to feature it as long as it’s not too product-centric. More info/register.

Revenue 256
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Association Brain Food: 7.7.23

Reid All About it

Association leadership. Fri 7/7 at 10 a.m.* – Association Products | Coffee with Innovators: Association Design Circle Every month, an association leader leads a conversation on an association innovation topic. Hear about newsletter best practices to increase engagement and curate outside content. More info/register.

Tools 195
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Association Brain Food: 6.30.23

Reid All About it

Association Products | Coffee with Innovators: Association Design Circle Every month, an association leader leads a conversation on an association innovation topic. Hear about newsletter best practices to increase engagement and curate outside content. That’s why marketing often falls prey to the classic spray and pray model.

Chicago 205
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Revenue-Generating Solutions for 5 Essential Member Needs

Membersuite

Leadership academy. Members (professional and supplier) apply for a leadership development program in which they learn skills applicable to both their job and association leadership positions. Innovation grants. Advertising : website, newsletter, mobile app, and print. Event registration.

Revenue 135
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Keeping Email in the Mix: Association Marketing and Young Professionals

Association Briefings

Five years ago, we were talking specifically about millennials - what makes them tick, how they like to contribute and volunteer, what they bring to the table when it comes to board and chapter leadership. That’s right, email marketing is still the best way for associations to reach these unique generations.

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Building Buy-In for an Online Community at Your Association

Higher Logic

Instead, you need to align your new online community with the mission and priorities of your association's leadership. The goal: If your organization offers certifications, continued education, or trainings as membership benefits, your leadership may want to boost involvement in these areas to grow non-dues revenue.

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Daily Buzz: Don’t Be the Scary Boss

Associations Now

If these situations sound familiar, it’s time to assess your leadership style and make changes. Getting attention in the digital space isn’t just about a few email marketing campaigns or the occasional newsletter. — The Moery Company (@TheMoeryCompany) January 15, 2020.