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Keep Your Association on Track: 4 Ways to Stay Organized

Blue Sky eLearn

However, whether increasing non-dues revenue or new member recruitment, it’s just as important that your organization follows through with these goals. Association management software (AMS) functions as one main database containing all interactions between your association and its members. Email marketing software.

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Why You Should be Segmenting Your Members by Data, Rather than Type

Higher Logic

I’ll take you through four examples of how marketing automation and online community can work together to create highly personalized engaging experiences ( we'll use the same legislative examples from Part 1 of this recap series: Are You Prepared to Master the Engagement Economy? ). Example 1: Newsletters. Did you know…. Did you know….

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8 Tips to Write Emails Your Association Members Will Open

Higher Logic

The logic here being, if someone wants to be a member, then that person also wants to receive emails from the organization. Members may want email from you, but only on topics that are relevant to them. If you send out different kinds of emails (newsletters, event information, system communications about your technology etc.)

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Association Brain Food: 5.12.23

Reid All About it

They describe several examples of general and specialized membership tiers and discuss factors to consider before moving forward, like your AMS and market research. Newsletters. shares 15 ways to improve your newsletter content and delivery. But do you? Virtual for in-person attendees. No plan, no progress. More info/register.

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Building Buy-In for an Online Community at Your Association

Higher Logic

If a document like this doesn’t exist, hold some informational interviews with your executive director and the head of the board to figure out what the association's main goals are for the upcoming year. Many associations are looking to technology to help them achieve various goals like millennial recruitment and maximizing staff resources.

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ASAE Reveals 2020 Gold Circle Awards Winners

AssociationChat

During the week of April 13, winning organizations and campaigns from each category will be highlighted in short videos shared on the main ASAE Center Facebook, LinkedIn and Twitter accounts. E-Newsletter. Association of Equipment Manufacturers; AEM Industry Advisor e-Newsletter. E-Newsletter. E-Magazine.

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How to Create a Member Referral Program

MemberClicks

You probably do some email marketing, event marketing (to attract potential prospects) and maybe even some inbound marketing. But are you tapping into your strongest marketing tool – your members? A referral program is one of the best ways to recruit new members. Announcement email. Promote it.

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